Martech Aeo Agency

MarTech AEO Agency

The MarTech AEO Agency for Vendors Whose SEO Already Works

You rank for the category and the assistant still names three other platforms. That gap is extractability, not authority, and it is the only thing this scope fixes.

MarTech vendors, US and global
AEO only, your rankings stay where they are
Every statistic carries a dated source

Attrock's own AI citations

Google AI Mode

citations held

AI Overviews

citations held

Perplexity

citations held

ChatGPT

citations held

We run answer engine optimization on our own domain before selling it to anyone. Attrock’s own site holds 217 citations across AI platforms, spanning 97 distinct pages. Those counts are pulled fresh, not quoted from a deck.

DR 74 Domain Rating3,166 referring domains10+ years running programmes30+ specialists

Awaiting case study

A headline client outcome: metric, window, client or category.

Source · window · FP-ID

What Does an MarTech AEO Agency Actually Do?

A martech AEO agency works on one thing: whether an answer engine can lift a clean answer from your pages. Not your rankings, not your links. This scope assumes those already work and fixes the layer that sits on top of them.

What your SEO retainer already covers

Rankings

Positions, impressions and clicks
Crawlability and site health
Link acquisition for authority
A results page you already win

What this layer adds on top

Citations

Whether an assistant names you
Which competitor it names instead
Prompt coverage by buying role
An answer with no results page

Why MarTech Needs Its Own AEO Layer

Your Category Page Argues, It Does Not Answer

Most martech category pages make a case. Assistants asked to compare want a structured answer they can lift without interpreting you.

We rebuild comparisons as real tables

The Label You Use May Not Be the Label Asked

CDP, CDW, composable, engagement platform. If your pages only answer under one label, you are invisible under the rest.

We measure coverage across every competing name

Your Best Page May Be Unreadable

A marketing site assembled by JavaScript after load is invisible to most AI crawlers, however well it ranks for humans.

Rendering is checked in week one, always

AEO, GEO and AI Visibility: One Job, Three Names

AEO names the discipline after the answer. GEO names it after the engines. AI visibility is the outcome your board asks about. We use all three because buyers do.

What This Is Not

A rankings retainerA tool licence with a dashboardLink building with a new labelA rewrite of your whole site

This layer assumes the floor is already built. If your baseline shows crawl or authority problems instead, we will say so and point you at the full programme rather than sell you this.

Who Usually Comes to Us

MarTech SEO Leads Whose Rankings Are Already Strong

You hold position one and still get no mention in the answer. That is an extractability gap, not a ranking gap.

Teams With an Agency They Are Happy With

You do not want to change suppliers. You want the layer your current agency does not sell.

Vendors Who Bought an AEO Tool and Stalled

The dashboard says you are absent from most prompts. Nobody on the team has time to act on it.

Product Marketers Told to “Do Something About ChatGPT”

The instruction arrived without a budget line or a definition. This is the smallest scope that produces a real number.

Awaiting case study

A result from this vertical: metric moved, window, client or category.

Source · window · FP-ID

Why This Layer, and Why Now

This scope exists because a specific pattern keeps repeating. MarTech vendors whose search performance is strong are absent from category answers, and their rankings report tells them nothing is wrong. The gap is structural rather than competitive, which is why it is fixable quickly.

Your Buyers Already Research This Way

94% of business buyers report using AI in their buying process. (Forrester, Buyers’ Journey Survey 2025)

B2B buyers. Sample and geography undisclosed. · C3

And the Click Is Going Anyway

In the first four months of 2026, 68.01% of Google searches ended without a click, up from 60.45% in 2024. (SparkToro / Similarweb, 2026)

US, browser-based. Excludes the Google mobile app. · C7

What a Missing AEO Layer Costs You Specifically

Your Own Pages Get Summarised Away

An assistant reads a page it cannot cleanly quote and paraphrases a competitor instead. You ranked, and were not named.

A Rival Writes Your Category Definition

Assistants summarise what a category is and who belongs in it. The vendor shaping that definition sets the criteria you are judged on.

You Cannot Tell a Model Update From Progress

Without a frozen baseline, every movement looks like your doing. Some of it is not, and the honest version matters at renewal.

Tool Output Piles Up Unactioned

A dashboard flags gaps monthly. Nobody rewrites the page, so the same gaps appear again next month.

Your rankings report will not show any of this, which is why strong-SEO teams find out latest of all.

Straight Answers

What MarTech Teams Ask Us First

Four questions we get on nearly every call for this scope, answered before you ask them. Two of the answers can talk you out of buying. That is deliberate, because a narrow scope sold to the wrong baseline fails visibly.

“We Already Have an SEO Agency. Do We Fire Them?”

No, and if an agency tells you to, be careful. This scope sits on top of what they do rather than replacing it.

They keep rankings, crawl health and links. We take prompt coverage, extractability and citation measurement, and we report separately so neither of us can claim the other’s win.

We will talk to them directly if that is easier for you.

“Why Not Just Buy an AEO Tool?”

If you have someone to act on the output, a tool may well be enough, and we will say so on the call.

A dashboard tells you that you are absent from 60% of prompts. It does not rewrite the comparison page, earn the mention or decide which fix is worth the effort.

Buy the tool if you have the hands. Buy this if you do not.

“Can You Guarantee We’ll Be Cited?”

No. Model updates change outputs with no change on your side, and any agency guaranteeing a citation is misrepresenting how these systems work.

What we commit to is method. A measured baseline before we start, a frozen prompt set you sign off, and monthly reporting against three named competitors.

If everyone rises together, we tell you it was a model update.

“Our Category Name Is Contested. Does This Scope Handle That?”

Yes, and it is usually the first thing the baseline settles.

We measure prompt coverage across every competing label before touching a page. Optimising for a name the engines have not adopted wastes the whole engagement.

The data ends an argument that otherwise runs on opinion for months.

What You Get on a First Call, Free

Whether assistants answer questions in your category yet, and which competitors they name today.

What We Will Not Do

Promise a citation, sell you the rewrite when your baseline says the gap is off-site, or claim a model update as our result.

If the score says you don’t need us, we’ll say so.

How the Work Runs

Our Four-Step AEO Process

This scope runs four steps in the same order every time. Measure the baseline. Freeze a prompt set covering everyone who touches the decision. Rewrite the pages an engine would quote. Re-measure on the same version, so a model update is never sold to you as our result.

Baseline: Which Prompts Name You Now

Share of voice and prompt coverage across ChatGPT, Perplexity, Gemini and Google AI, against three competitors you name. Your rankings stay with whoever owns them today.

Output: a signed baseline you can hold us to

Prompt Universe: One Set Per Buying Role

100 to 150 frozen prompts spanning everyone who touches the decision, signed off before a single page is touched. Frozen means we cannot move the goalposts later.

Output: a frozen prompt set, signed off before work begins

Rewrite the Pages an Engine Would Quote

Question-shaped headings with the answer directly beneath. Comparison tables instead of comparison prose. Sourced, dated claims. Every priority URL scored before and after.

Output: a ranked fix list with points and effort per fix

Re-Measure Against the Frozen Baseline

Same prompts, same engines, same competitors, same scoring version. If everyone rose together, we tell you it was a model update rather than our work.

Output: a monthly report with the method stated, not hidden

Awaiting case study

What these steps produced: baseline figure, re-measured figure, window.

Source · window · FP-ID

See the system behind the page work

What’s Included: and What Is Not

The scope is deliberately narrow, and the exclusions are listed as plainly as the inclusions. You get measurement, page extractability and proof. Rankings, link building and deep technical work stay with whoever owns them today. That is what keeps this layer affordable next to an existing retainer.

Measurement

Prompt Coverage by Buying Role

Share of voice per engine, against three named competitors, split by the role asking the question.

Diagnosis

Page-Level Citability Scoring

Every priority URL scored across six weighted dimensions, with a ranked fix list and points per fix.

On-Page

Category and Comparison Pages

The “best X” and “A vs B” pages where martech shortlists form, rebuilt as tables an engine can lift whole.

On-Page

Extractable Answer Blocks

Question-shaped headings with the answer directly beneath, so an engine can lift a clean passage without interpreting you.

Not Included

Rankings, Links and Deep Technical

Those stay with your current agency or team. We check rendering, then stop, and we say so in writing.

Reporting

Before-and-After, Same Version

Citability score per URL, live assistant fetches from your logs, and Search Console AI impressions on the same scoring version.

The Honest Comparison

This Layer vs Your SEO Agency vs a Tool vs In-House

Four ways to close an AEO gap, and three of them are defensible. Your current agency knows your site best. A tool is cheapest if you have hands to act on it. In-house wins on product knowledge. Here is where each one breaks.

	Attrock AEO layer	Your current SEO agency	An AEO tool subscription	In-house team
Measures prompt coverage by buying role	Yes, frozen and signed off	Rarely in scope	Yes, if configured	Yes, if they measure
Rewrites the pages after measuring	Yes, that is the scope	Yes, at rankings priority	No, reporting only	Yes, at roadmap speed
Separates a model update from a real gain	Yes, on the same frozen version	Rarely	Depends on the vendor	Yes, with discipline
Owns rankings and link building	No, deliberately out of scope	Yes	No	Yes
Cost shape	Layer retainer, cancellable	Existing retainer	Licence, plus your time	Salary, tooling and ramp
Where it breaks	Wrong fit if your real gap is authority	Breaks at the citation layer	Breaks with nobody to act on it	Breaks when the person leaves

We don’t name rival agencies here. That tells you about our marketing, not your decision.

Proof

What We’ve Actually Moved

Two kinds of proof, labelled so you can tell them apart. AI-visibility results are recent and few because the category is young. Classic search results run longer and look stronger, but they are evidence of durable capability rather than citation work.

AI Visibility · Named Client

32 → 305 citations

WhenAvailable’s AI citations grew from 32 to 305 between February and August 2026.

Ahrefs, 28 Feb → 31 Aug 2026. Post-May baseline, concentrated across just 24 cited pages. Named with permission on file. · FP-10

Delivery Record · Named Client

1 post & 9 brand mentions a month, 17 months

For WhenAvailable we published one blog post a month and earned nine brand mentions a month, every month, for 17 months.

Delivery record, Nov 2024 → Apr 2026. · FP-14

Classic Search Capability, Not an AEO Result

WhenAvailable’s organic traffic grew from 3,020 to 9,127 monthly visits over 17 months, a 202% increase.

WhenAvailable went from 117 to 648 page-one keywords, a 453% increase, over 17 months.

Semrush / Ahrefs, Nov 2024 → Apr 2026. · FP-11, FP-12, Labelled classic search deliberately. It is not an AI-visibility result.

One MarTech Engagement Still in Measurement

Awaiting case study

Prompt coverage and share of voice, quarter over quarter, against three named competitors.

Source · window · FP-ID

Empty on purpose. Better an empty slot than a number we cannot source.

Read the full case studies

Who Does the Work

You’re Not Hiring a Freelancer. You’re Hiring a Team.

Even a narrow scope spans measurement, technical review and comparison-page writing. No one person is strong at all three, which is why a solo consultant stalls at their weakest. You get the whole bench, weighted by what your baseline shows.

30+ specialists10+ years running programmes100+ clients15+ countries served

A Bench, Not a Single Point of Failure

More than 30 specialists, working from a 6,000 sq ft office in Jaipur with team members in the US, India, Kenya, Cyprus and France. (attrock.com · FP-5)

Ten Years of Programmes, Not a Pivot Last Quarter

Over ten years running digital marketing programmes, across more than 100 clients in 15+ countries. (attrock.com · FP-6)

Brands We Have Delivered For

BigCommerce, GetResponse, LivePerson and IMH. (attrock.com · FP-9, delivery only. No outcome is claimed for these names on this page.)

One person stays accountable end to end: Gaurav Sharma, who founded Attrock.

Meet the team

Pricing & Engagement

How Much Does an MarTech AEO Agency Cost?

This layer is scoped to your baseline rather than sold from a tier list. The deliverable set below does not change. What changes is the page volume and how crowded your prompt space is, and your score decides those before either of us guesses.

One Layer, Scoped to Your Baseline

Three workstreams, every retainer. Rankings and link building are deliberately absent, which is what keeps this affordable next to an existing retainer.

Measure

Baseline across four AI engines
Frozen prompt set, split by buying role
Share of voice against three named competitors
Page-level citability scoring
Monthly re-measure on the same version

Rewrite

Comparison pages rebuilt as real tables
Question headings with front-loaded answers
Sourced, dated claims on every statistic
Extractable summary blocks per section
Structured data hygiene

Prove

Before-and-after citability score per URL
Server-log fetch monitoring
Search Console AI impression tracking
GA4 channel and segment build-out
Attribution on your enquiry form

What Moves the Number

Pages needing structural rewrites
How many category labels are in play
How crowded your prompt space is
Whether comparisons exist at all today
Products, markets and languages
Whether your site renders server-side

A clean, well-linked site with unextractable pages sits at the light end. A large estate with a crowded prompt space sits at the heavy end. The free score tells us which you are.

Awaiting case study

Time from start to first measurable citation gain, and the scope behind it.

Source · window · FP-ID

Free, no contract. It is also how we scope the quote.

Where This AEO Layer Sits in What We Do

This page is the narrow scope, and it is the smaller of the two things we sell. The full programme adds rankings, technical work and off-site citation earning, which is what most brands actually need. The two free assets below are the fastest way to find out which one you are.

AI SEO Agency

The umbrella programme, across every vertical.

LLM Citation Acquisition

The off-site half, where most citation gain sits.

AEO Content Engine

Comparison and category pages at volume.

Colytics AI (BETA)

The platform behind our reporting.

AI Visibility for MarTech

The full programme, if the gap is bigger than page structure.

Free AI Visibility Score

Which prompts name you, and which name a rival.

MarTech AEO Agency: FAQs

These are the questions we get before a first call on this scope, answered here so you do not have to ask them. Where the honest answer is that the full programme suits you better, that is the answer we have given.

What Does a MarTech AEO Agency Do That Our SEO Agency Does Not?

It measures and fixes one thing they do not report on: whether an answer engine can quote your pages, and which competitor it quotes instead.

Your SEO agency optimises for a position on a results page. This scope optimises for being lifted into an answer where no results page appears.

The two are complementary, and we report separately so neither of us can claim the other’s win.

Which Category Label Do You Optimise For?

The one assistants already use, which is frequently not the one in your positioning deck. We measure coverage across every competing label first.

That baseline settles an argument that otherwise runs on opinion for months.

Chasing a label the engines have not adopted is the most expensive mistake available in this vertical.

Will This Work if Our Rankings Are Weak?

Less well, and we will tell you on the first call rather than after three months. A page an engine cannot find will never be quoted.

If your baseline shows crawl or authority problems, this narrow scope is the wrong buy for you.

We point you at the full programme instead, which is a bigger number and a slower start.

Do You Rewrite Our Whole Site?

No. Usually fifty pages or so, chosen by the frozen prompt set rather than by traffic, plus the templates behind them.

Everything else stays exactly as your current agency left it.

A narrow, named page list is also what makes the before-and-after scoring meaningful rather than decorative.

How Do You Prove This Worked?

Same prompt set, same engines, same competitors, same scoring version, month over month. Plus a citability score per URL, before and after.

If everyone in your category rose together, we report that as a model update rather than as our result.

That distinction is the whole reason the baseline is frozen and signed before any work starts.

What Is Explicitly Not Included?

Rankings work, link building for authority, and deep technical SEO beyond the render and robots check.

Those stay with whoever owns them today, and we put that in writing in the scope document.

Naming the exclusions is what keeps this layer affordable, and it is also how you can tell whether an AEO quote is honest.

Find Out If This Scope Fits You

The free score shows which prompts in your category already name you, which name a competitor instead, and which name nobody at all. It also tells you whether this narrow layer is the right buy.