7 Best Link Building Services Your Business Needs for Growth

Wondering why some websites always show up on the first page of Google while yours barely gets noticed? That’s likely because you’re overlooking link building, a powerful SEO tactic that helps build your website's authority.

The good news?

Investing in the best link building services is the key to achieving long-term SEO growth. Reliable services can help you earn high-quality backlinks, improve your SEO rankings, and gain a competitive edge. When trusted websites link to yours, it signals search engines that your site is credible and worth ranking higher.

However, with so many link-building services promising guaranteed results, how do you pick the right one for your business?

To help you narrow down your options, we’ve compiled a list of the best link building services you should consider. This guide will cover each agency’s features, pricing, pros, and cons in detail to help you make an informed decision.

Why SEO Link Building Matters to Your Business

You might be asking yourself: “Is link building really that important? Can’t I just create great content and let it rank?”

The short answer is this: Valuable content isn’t enough to guarantee top rankings on Google and other search engines. Quality backlinks are considered among the top ranking factors, alongside high-quality content and user experience.

In fact, link building is one of the most searched terms, continuously gaining popularity over the years, according to Google Trends.

Image via Google Trends

Here’s why link building is crucial for your business:

• Boosts SEO Rankings: Each quality backlink is like a trusted referral that tells search engines that your content is valuable. The more high-quality sites link to your site, the better your chances of placing on the first page of Google.

• Drives Referral Traffic: A link from a popular blog or news site can send a stream of new visitors directly to your website.

• Builds Authority and Credibility: When you get backlinks from well-known, respected sites in your industry, Google views your site as a trustworthy, credible, and authoritative information source.

• Increases Organic Traffic: When you rank higher on Google, your website becomes more visible and attracts more visitors, improving SEO results over time.

How We Chose the Best Link Building Services

Not every link building agency or company is reliable and trustworthy. Some use shady, black-hat tactics that can hurt your SEO strategy instead of helping. Our goal was to find professional link building services that prioritize long-term, sustainable results over quick, risky fixes.

To select the best link building services, we carefully reviewed each provider using the following factors:

• Link Quality: A few quality backlinks from relevant high-authority sites are worth more than 100 spammy links. We prioritized the best link building services that focus on quality, relevance, and authority.

• Customer Reviews and Reputation: We scoured case studies, testimonials, and reviews on platforms like G2, Clutch, and Trustpilot to see what real customers had to say about their experiences.

• White-Hat Link Building: A good link building company follows Google's guidelines and SEO best practices. We looked for the best link building services that use ethical methods like manual outreach, guest blogging, and broken link building.

• Transparency: Some companies sell links without showing you where they come from. That’s risky. We only considered the best link building services that are open about their process and provide clear reports.

• Value for Money: We evaluated pricing to see what kind of value you get for your money. We looked for the best link building services that will help guarantee a positive return on your investment.

• Scalability: As your business grows, you’ll need a more advanced link building strategy. The best link building services offer a variety of packages and custom solutions that can scale with your needs.

7 Best Link Building Services Worth Considering

The link building process can be painstakingly time-consuming and overwhelming, especially when you’re doing it alone. Outsourcing link building to a trusted service will save you countless hours, help you avoid risky shortcuts, and get you on Google’s first page with quality links.

Below, we’ll compare some of the best link building services to help you find the perfect one for your needs.

1. Attrock

Image via Attrock

First on our list of the best link building services is Attrock. This is an all-in-one digital marketing agency that offers white-hat link building alongside SEO, content marketing, and PR services.

The agency not only secures high-quality backlinks for your site. It also builds authority through strategic content writing, guest posting, digital PR, and custom blogger outreach.

Key Features

• Custom link building campaigns tailored to your specific industry and business goals
• Comprehensive link audits and backlink gap analysis to identify and remove any toxic or spammy links
• Digital PR and outreach to gain mentions and high-authority links from reputable news and media outlets
• Holistic website content writing services, including blog posts and infographics, to support outreach efforts
• Combines content marketing, on-page SEO, and off-page SEO for a comprehensive link-building strategy

Pros 

• Sustainable strategy-first link building approach
• Easy coordination if you need comprehensive digital marketing services
• Tailored campaigns for niche sites
• Transparent reporting on link placements

Cons

• Pricing may be higher for small businesses

Pricing 

• You can get custom quotes based on campaign size and goals.

Pro Tip: Pair Attrock’s link building services with content marketing for sustainable branding and authority.

2. Page One Power

Image via Page One Power

As one of the industry's veterans, Page One Power has a stellar reputation due to its strategic, white-hat link-building campaigns. It uses proven link building techniques like resource page link building, broken link building, and content-based outreach.

If you’re looking for the best link building services to help you secure editorial links from trustworthy and authoritative websites, Page One Power is worth giving a shot.

Key Features

• Relationship-based outreach to secure natural, editorial links
• Personalized link-building strategies unique to your specific goals, niche, and content assets
• Detailed reports showing the links acquired, linking sites metrics, and overall SEO improvement
• High-quality links from highly authoritative, incredibly valuable domains

Pros

• Strong reputation for high-quality, white-hat links
• Highly customized link-building campaigns
• Transparent process and reporting
• Great for niche industries

Cons

• Slower turnaround as relationship building takes time

Pricing

• Get custom pricing based on campaign goals and complexity.

Pro Tip: On top of its best link building services, invest in Page One Power’s content briefs for better SEO results.

3. Fatjoe

Image via Fatjoe

If you want to build high-quality backlinks efficiently without breaking the bank, Fatjoe is an excellent pick. The platform operates as a marketplace, offering scalable, on-demand, and affordable link building packages.

All you need to do is order specific types of links, such as guest posts or niche edits, at different domain authority tiers.

Key Features

• Easy-to-use dashboard that allows you to quickly place orders, manage your campaigns, and track your results
• Clear pricing tiers with different link building packages based on the domain authority of the linking site
• Niche edits ensure your link is contextually inserted into an existing, relevant article
• Wide range of services, including content creation and other SEO services
• White label reporting for agencies that want to resell their services
• Promotes your awesome infographics to relevant sites to earn links

Pros 

• Transparent and highly competitive pricing
• Link ordering is straightforward
• Quick turnaround for orders
• Great for agencies managing multiple clients

Cons

• Inconsistent link quality for bulk orders
• Less control over link placement

Pricing 

• Grow (Managed Services): $880.15
• Blogger Outreach: $70.41
• Niche Edits: $70.41
• iGaming Backlinks: $140.82
• Multilingual Outreach: $234.71
• Infographic Outreach:  $70.41

Image via Fatjoe

Pro Tip: Place a small order for just a few links to assess the quality of the placements and the content you receive.

4. Editorial.link

Image via Editorial.link 

We would be doing you a disservice without including Editorial.link on our list of the best link building services.

Why? This platform helps secure high-quality, editorial backlinks and listicle placements that improve your search engine rankings and website authority. Like other best link building services, Editorial.link gets your link placed naturally within existing and relevant content on well-known websites.

Key Features

• High-quality editorial link placements on sites with high domain ratings and organic traffic
• Review and approve link placements before they go live, giving you full control and transparency
• AI search optimization to enhance visibility in AI-powered search results
• Flexible link building packages that cater to different needs and budgets

Pros 

• Premium-quality editorial backlinks
• High transparency levels with link pre-approvals
• Great for building brand awareness and visibility

Cons 

• The platform’s per-link pricing can add up quickly for large-scale campaigns

Pricing

Editorial.link charges $375 per link, plus the following link building packages:

• Startup: $1,750
• Growth: $6,000
• Bespoke: Custom pricing

Image via Editorial.link

Pro Tip: Combine editorial links with other link building strategies, such as creating guest posts, to achieve a balanced backlink profile.

5. Insert Link

Image via Insert Link

If you’re looking for the best link building services that connect you directly to publishers, guest posting sites, and bloggers without a middleman, then Insert Link is worth noting.

Instead of relying on SEO link building agencies to pitch and negotiate placements on your behalf, this platform gives you complete control. It provides a marketplace where you can browse sites across various niches, review their metrics, and purchase contextual backlinks that align with SEO best practices.

Key Features

• Direct access to publishers ensures quick link placement
• White-label link building for SEO agencies managing multiple clients
• Transparent site metrics, such as domain authority, traffic, and pricing, allow you to make informed choices
• Filter sites by category to make sure your backlinks fit your brand and SEO content strategy
• Real-time link availability allows you to identify what’s open and ready to buy immediately

Pros

• Full control over sites and placements
• Faster than traditional outreach-based link building
• Ideal for agencies and freelancers

Cons

• Link quality can vary depending on the available publishers in the marketplace
• Not every niche has strong representation

Pricing 

• Prices depend on the domain metrics and the quality of the linking site.

Pro Tip: Use Insert Link to scale campaigns quickly, but balance it with outreach-based or PR link building strategies for better SEO performance.

6. LinksThatRank

Image via LinksThatRank

LinksThatRank is one of the best link building services that stands out due to its focus on white-hat link building tactics. This SEO link building service uses a strict blacklist policy to avoid PBNs, link farms, and other low-quality sites.

The best part?

LinksThatRank handles everything from keyword research and content creation to manual outreach and placement. It promises links that are contextually relevant from real, high-quality sites.

Key Features

• Strict quality control to ensure relevant, high-quality backlinks
• Personalized manual outreach to gain quality links from valuable and relevant websites
• Authoritative guest posts with 1,000+ words for contextual link placement
• Transparent metrics allow you to choose your links based on clear metrics like DR and organic traffic

Pros 

• Consistent, high-quality links that meet strict verification standards
• Hands-off approach saves you time and effort
• Ideal for businesses focused on sustainable SEO growth
• Personalized campaigns designed around your niche and competition

Cons 

• Campaigns may take longer to deliver since links are earned manually

Pricing 

LinksThatRank offers monthly guest post packages with tiered pricing based on domain rating and the number of links. Here are its discounted link building packages:

• Combo Pack: $697/month
• Bronze: $1,497/month
• Silver: $2,997/month
• Gold: $4,997/month
• Platinum: $9,997/month
• Enterprise: $19,997/month

Image via LinksThatRank

Pro Tip: If you have a limited budget, focus on a link-building package that offers fewer but higher-quality links.

7. The HOTH

Image via The HOTH

The HOTH is one of the most popular and long-standing SEO agencies. It not only offers the best link building services but also stands out for its content marketing, local SEO, reputation management, and full SEO campaigns.

On the SEO link-building side, The HOTH offers blogger outreach, guest posting, niche edits, and authority link packages.

Key Features

• Diverse SEO services, including external and internal link building, content writing, and local SEO
• Blogger outreach helps you secure organic backlinks from real, relevant websites in your niche
• Get high-quality guest post articles written and published with backlinks to your site
• Easy-to-use SEO dashboard for tracking orders and results
• Scalable solutions suitable for small businesses, agencies, and enterprises

Pros 

• One of the most trusted link building services in the SEO industry
• Offers a wide variety of SEO services, including guest posting, blogger outreach, and more
• Transparent reports show you exactly what you’re getting

Cons

• Some customers have reported inconsistent link quality

Pricing

• The HOTH offers flexible pricing depending on the service and number of links chosen.

Pro Tip: If you’re looking for high-authority sites, ask for custom recommendations instead of just using the standard packages.

FAQ

Q1. What is link building in simple words?

A. Link building is the process of getting other websites to link back to yours. These links act like votes of confidence, telling search engines that your site is trustworthy and worth placing higher in search results.

Q2. What is a link building service?

A. Link building services help businesses earn quality backlinks from reputable websites. They handle outreach, content placement, and strategy so you can improve your SEO without doing all the work yourself.

Q3. How many types of link building are there?

A. There are many types of link building strategies, including:

• Guest posting
• Blogger outreach
• Niche edits
• Digital PR
• Broken link building
• Resource page link building

Q4. How much do link building services cost?

A. The best link building services vary in pricing, depending on quality and volume. Some services charge per link, ranging from $100 to over $1,500. Meanwhile, others offer monthly packages based on campaign size and complexity.

Q5. What are the best link building services?

A. Some of the best link building services include:

• Attrock
• Page One Power
• Fatjoe
• Editorial.link
• Insert Link
• LinksThatRank
• The HOTH

Improve SEO Results With the Best Link Building Services

If you want your website to rank higher, attract more visitors, and build real authority in your industry, link building is a crucial strategy you can’t afford to overlook. The best link building services help you get relevant, high-quality backlinks from trusted sources, save you time, and boost your SEO performance.

Whether you’re looking for bulk links, editorial-quality mentions, or full-blown digital PR link building, there’s a service here for you. The right choice ultimately depends on your budget, niche, and long-term business goals.

Start by exploring Attrock’s link building services and build your site’s authority today!