Hashtag generator tools are online platforms or software that help users find relevant hashtags for their social media posts. These tools analyze keywords, trends, and engagement data to suggest the best hashtags to increase visibility and reach.
Finding (or generating) hashtags manually is not a simple business. New hashtags are invented every day, and old ones become obsolete. These tools are necessary because they save you time and energy if you always rely on social media hashtags for your uploads.
These hashtag generator tools don’t just generate random hashtags. They can help you to identify the right trending hashtags to use to boost your reach.
For all of these reasons, you need robust hashtag generator tools.
Such as?
Read on to discover that answer.
Disclaimer: This content contains some affiliate links for which we will earn a commission (at no additional cost to you). This is to ensure that we can keep creating free content for you.
Now, we will review 17 of the best hashtag generator tools available today.
Are you new to hashtags or a seasoned pro? This list of hashtag generators will help you attract the right audience to your content.
So, start reading about the features, pros and cons, pricing, and usability of 17 great hashtag generator tools, and compare them to find your best fit.
Ready to get started?
Then, dive right in.
Image via Display Purposes
Display Purposes is a sleek and simple hashtag generator tool designed for creators who want high-quality, relevant hashtags without spam. It filters out banned or overused tags and focuses on discoverability and engagement.
Whether you're a photographer, artist, or brand marketer, it's ideal for building clean, targeted hashtag sets—perfect for Instagram and other visual platforms.
It prioritizes quality over quantity, making it a favorite for niche content. With no login required, it's fast, user-friendly, and ideal for quick hashtag research without the fluff.
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Image via Display Purposes
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Pro Tip: Combine Display Purposes with Instagram’s native search to double-check hashtag popularity and relevance. This helps you fine-tune your tag strategy for better reach and engagement.
Image via Later
Later is a one-in-all social media management tool, but it also has one of the best hashtag generator tools.
In fact, their Instagram hashtag generator tool is pretty cool.
It can suggest hashtags based on post content and identify hashtags with maximum engagement and reach.
Out of all the hashtag generator tools in the market, Later’s tool is probably the most robust. Actually, their hashtag generator is a collection of smaller hashtag generator tools, such as:
Later also allows you to search for UGC by hashtags and track the engagement of your branded hashtags.
Excited to know more about this Instagram hashtag generator?
Then, read on.
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Hashtag analytics and Chrome extensions are available only in the Growth and Advanced plans.
Image via Later
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Pro Tip: Later allows you to find user-generated content through hashtags. This can save you time needed to find the content you need.
Image via Flick
No list of hashtag generator tools is considered complete unless it includes Flick. Best suited for Instagram, this hashtag generator is a nifty addition to any marketer’s tech stack.
It can suggest up to 40 search suggestions in one go. You can save your favorite hashtags in a Hashtag Collection, and reuse them in your posts with a single click. No notes app needed!
Is that all?
Of course not. This Instagram hashtag generator can flag banned hashtags in your posts and save you from Instagram penalties. Plus, it can eliminate irrelevant hashtags to keep your posts from looking spammy and cluttered.
Last but not least, Flicks helps with performance tracking of hashtags so that you can compare your hashtags over time with different audience groups. It also shows the hashtags on Instagram you’re ranking for.
Now, take a look at its main features and other details.
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*Exchange rate: £1 = $1.24
Image via Flick
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Pro Tip: Explore Flick’s insightful resources to master the art of hashtag strategy. Learn valuable tips on choosing the right mix, avoiding common pitfalls, and maximizing your reach.
Image via Tailwind
Tailwind’s Hashtag Finder is one of the hashtag generator tools you can consider adding to your social media marketing arsenal.
Why so?
Unlike most hashtag generator tools, Tailwind gives you smart suggestions on the latest hashtags while you type your Instagram caption.
In addition to being one of the preferred Instagram hashtag generator tools, Tailwind is also a post scheduler. You can leverage its smart suggestions on the best time to post on Instagram and add popular hashtags to ace your Instagram marketing strategy.
Explore its features to see if this is one of the perfect hashtag generator tools for you.
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While the hashtag generator tool works only with Instagram, post scheduling, data analytics, and content recommendations are available for Facebook and Pinterest as well.
Image via Tailwind
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Pro Tip: Use Tailwind's color-coded tag options to effortlessly find the perfect mix of Instagram hashtags for your captions. It’s a great way to balance popular and niche hashtags.
Image via RiteTag
RiteTag is one of the most popular hashtag generator tools out there, and for good reason. It is one of the few hashtag generator tools that can work with all major social media platforms.
Moreover, its hashtag sorting and grouping capabilities are beyond comparison. It allows you to classify hashtags into labelled sets for better organization and tracking.
What’s more?
This is one of the hashtag generator tools that can be used on desktops and mobiles with equal ease.
Plus, it integrates seamlessly with social media management tools like Sprout Social, Buffer, Later, and many others. In short, you can access hashtag suggestions and analytics right from within the platforms where you manage your social media profiles.
RiteTag is a part of RiteKit, a full suite of tools for social media management, that includes:
In essence, you can optimize all your social media marketing tasks with these RiteKit weapons.
Now that you know why RiteTag tops our list of hashtag generator tools, let’s talk a bit more about it.
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Image via RiteTag
Additionally, RiteKit has separate packages that include hashtag generation:
Image via RiteTag
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Pro Tip: Use RiteTag's integrations to get real-time hashtag suggestions directly where you manage your social profiles. This seamless feature ensures you always have the best hashtags at your fingertips.
Image via Kicksta
The next entrant on our roundup of hashtag generator tools is Kicksta. Best known for its growth-hacking capabilities, Kicksta also has a formidable Instagram hashtag generator.
You can type keywords around which you want to generate hashtags, and Kicksta will put together lists of intelligent hashtag suggestions for you. You can filter the suggestions into three categories:
While Kicksta does provide quite accurate hashtag results, it’s very simplistic as compared to other hashtag generator tools in the category.
Why so?
It doesn’t have any hashtag grouping, saving, or analyzing capabilities, which may not go down well with professional marketers. But if hashtag suggestions are all you want to get the ball rolling, Kicksta is not too bad for a free tool.
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Image via Kicksta
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Pro Tip: Use Kicksta's “Random” search to discover unexpected, funny hashtags related to your content. It's a great way to surprise your audience, add a touch of humor,as long as the hashtags still align with your brand image.
Image via Inflact
Although Inflact is an Instagram automation tool, it finds a place in the list of the top hashtag generator tools given its powerful features.
The AI-based hashtag generator allows you to quickly generate hashtags for Instagram. You can search by providing a URL, a picture, or a keyword.
What’s more, you can also find a ready-made list of the top 30 hashtags across popular niches. Just copy and paste them into your post to boost your visibility.
Here are the features that make Inflact one of the best Instagram hashtag generator tools.
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Image via Inflact
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Pro Tip: Boost your campaign by creating niche hashtag groups based on audience and location. Then launch a community-branded hashtag to establish your personal brand as an industry expert.
Image via Toolzu
Moving on, Toolzu is next on our list of hashtag generator tools. It uses artificial intelligence (AI) to find contextually-perfect hashtags for your social media content.
The hashtag generator is simple to use. Just enter up to five keywords in your query, or upload an image you plan to post. Toolzu's AI-powered search engine will throw up hashtag suggestions that can go well with your keywords or images.
What’s more?
As free hashtag generator tools go, Toolzu is packed with more features than expected. The tool provides fresh hashtag insights (in paid versions) so you can pick winning hashtags for your content. Moreover, you can sort and filter hashtags to organize them better.
But is it one of the best hashtag generator tools for you? Find out.
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Pro Tip: Toolzu goes beyond hashtag generation. The platform also offers several other free tools you can complement the hashtag generator to maximize your hashtag campaigns.
Image via All Hashtag
There are very few hashtag generator tools that serve most platforms, and All Hashtag is one of them. The tool can generate hashtags for Instagram, X, and Facebook.
Like most tools in this genre, All Hashtags provides top 30 hashtag suggestions for each query, with alternatives thrown in for a wider choice. The hashtags can be filtered into Top, Live, Random, and Similar categories (more on that later).
On top of that, it diligently analyzes the hashtags you’re using so you can replace low-performing hashtags with better ones.
Check out the tool’s detailed features below.
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Pro Tip: Ditch hashtag generator’s generic hashtags and quickly and easily craft unique ones with AllHashtags' Hashtag Creator.
Image via Sistrix
SISTRIX can help you generate unique hashtags for your social media posts, and multiply your engagement rates. It scores over other hashtag generator tools by virtue of its robust hashtag database and analytics.
As one of the well-known hashtag generator tools, Sistrix bundles many online tools in a Toolbox that can be used for 14 days without registration. Some of these tools are:
Let’s read about this hashtag generator in detail.
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SISTRIX comes with four price plans.
(1 Euro = $1.08)
Image via SISTRIX
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Pro Tip: Save time and worry less about creating the perfect hashtag for your Insta campaigns; Sistrix shares the latest most popular hashtags ready for your picking.
Image via Ahrefs
Ahrefs has carved its niche as a dominant force in SEO. It goes beyond that to offer one of the most user-friendly hashtag generator tools.
Ahrefs goes beyond simply suggesting popular hashtags. Leveraging its vast search engine data, this tool helps you create up to 20 high-quality hashtags for the top seven social media platforms. This hashtag generator tool lets you choose between 16 preset writing tones or craft your own.
With its straightforward interface and advanced features, the Ahrefs Hashtag Generator stands out among the other hashtag generator tools. And the cherry on top, it’s free!
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Pro Tip: Regularly export and save your hashtags to a text file, creating a library of effective hashtags you can easily access for future posts.
Image via Influencer Marketing Hub
If you’re looking for hashtag generator tools that have a no-frills approach to hashtag search, this is a great option.
The free hashtag generator for Instagram and TikTok provides premium quality hashtags to help you boost your reach.
This is also one of the very few hashtag generator tools that allow you to upload a video, pictures, or a text file to generate new hashtags. Once you upload the picture, image, or text, the tool leverages AI to give you a list of hashtags.
Just click on the ones that interest you to get more related hashtags, copy, and paste them directly into your Instagram or TikTok post.
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Pro Tip: Want to target the perfect audience for your visual content? Use hashtag search by image and video to find hashtags that match the mood, style, and content of your pictures and videos, ensuring your message reaches the right audience.
Image via TagsFinder
If bulk Instagram hashtag searches are what you want, TagsFinder is one of the best hashtag generator tools for you. TagsFinder allows you to search up to 10 hashtags by one query, providing 30 top hashtag suggestions.
You can enter up to five short-tail or long-tail keywords describing your post and this Instagram hashtag generator will suggest suitable hashtags by keyword selection.
Don’t like one of their suggestions? Remove it, and the tool will provide you with an instant replacement.
What’s more?
This is one of the hashtag generator tools that allow you to filter search results by location and niche. You can also set exclusions for hashtag terms you would prefer not to include in your social content (like sex, drugs, etc).
Sounds interesting, right?
Wait, it gets better.
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Pro Tip: Target your audience more effectively using TagsFinder's region-wise hashtag stats. Identify the most popular hashtags in specific areas to help tailor your social media content to regional trends and boost interest with local audiences.
Image via Display Purposes
Display Purposes is one of the most comprehensive hashtag generator tools you can use to boost your Instagram visibility.
It not only gives you a list of the most popular hashtags based on your inputs, but filters out banned hashtags.
Display Purposes also has some features that not many hashtag generator tools have. One of them is the ability to search for popular hashtags in a specific area with the map feature.
The other is a unique ‘graph’ feature that allows you to see connected colored hashtags in a visual format. You can also get a granular view of the most popular hashtags in your niche based on country, city, and other demographics.
Intrigued? Read on to learn more about this tool.
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Image via Display Purposes
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Pro Tip: Leverage Display Purposes’s Profile Analyzer to refine their hashtag strategy, understand your audience better, and optimize your content to improve overall social media performance.
Image via Keyword Tool
If you’re wondering what a keyword tool is doing in the list of hashtag generator tools, the tool allows you to search hashtags based on a keyword.
The free version lets you type in a relevant keyword and generates a list of hashtags using Instagram or X autocomplete features.
What’s more, it also gives you a list of the people using the hashtags in their posts, including their profile name and full name.
As hashtag generator tools go, the keyword tool is one of the easiest ones out there.
Find out what other features it has to belong to the list of the top hashtag generator tools.
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Keyword Tool is one of the hashtag generator tools to offer a free version of the hashtag generator with limited hashtags and analytics. You will need to upgrade to a Keyword Pro plan to access detailed analytics and 20 times more hashtags.
Image via Keyword Tool
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Pro Tip: Keyword Tool Pro fully supports all countries and languages that majr search engines and social platforms support. Leverage this feature ti level up your global hashtag game.
Image via Keyhole
Looking to run a winning Instagram campaign? If yes, you may be looking for hashtag generator tools like Keyhole that combine social media reporting, analytics, and Instagram marketing.
As one of the comprehensive hashtag generator tools, Keyhole lets you track hashtags across your social media accounts and fine-tune your social media strategy.
Take a look at the features to see if they align with the ones offered by the best hashtag generator tools.
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Pro Tip: Use Keyhole to boost your influencer marketing campaigns. Track branded hashtag engagement to find the best-performing ones and improve your overall hashtag strategy.
Image via MetaHashtags
If you have been looking for hashtag generator tools that offer unlimited hashtags, MetaHashtags hashtag generator tool might be the perfect choice.
This nifty Instagram hashtag generator helps you also generate related hashtags for Instagram based on keywords related to your post.
All you need to do is simply enter a few words that describe your social media content, and you get a list of relevant hashtags that can help increase your reach and engagement on social media.
What's even better is that MetaHashtags provides insights into your competitors’ hashtag's popularity, allowing you to choose the most effective ones.
You can also get hashtags for any language and niche, making it one of the best hashtag generator tools for global businesses.
Let’s take a closer look at the features, pros, and pricing of this Instagram hashtag generator tool.
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*Exchange rate: €1 = $1.03
Image via MetaHashtags
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Pro Tip: Create hashtag collections and sort them by size for easy access and organization. This way, you can quickly pick the perfect hashtag set for each post.
Q1. What is a hashtag generator?
A. Hashtag generator tools are intended to help you generate and curate relevant hashtags for your social media posts, images, and Stories.
Some “intelligent” hashtag generator tools can also decipher images you plan to publish and provide contextual hashtag suggestions for improving their reach and engagement.
Sophisticated hashtag generator tools can compare hashtags based on real-time engagement numbers and score hashtags based on their efficacy and popularity.
Q2. What are the best Instagram hashtag generator tools?
A. The best Instagram hashtag generators tools include:
Q3. What's the best hashtag app for Instagram?
A. There are many apps for generating, curating, and analyzing hashtags for Instagram. Some of the Instagram hashtag generator tools are:
Q4. How do you create a catchy hashtag?
A. To create catchy hashtags, here are some tips and best practices:
If the above sounds like too much work, use automated hashtag generator tools (like Kicksta and Later) for creating custom hashtags. These tools can provide up to 40 hashtag suggestions for each keyword that you type.
Q5. What are the most hashtags you can use on Instagram?
A. Instagram allows up to 30 hashtags per post or story. This number includes hashtags in captions and comments made by the poster.
Some creators use all 30 hashtags. Others keep it under 15. Test and see what works. Hashtag generator tools can help you pick trending and relevant ones. For the best results, use a blend of popular and niche hashtags.
Q6. How do you use hashtags correctly?
A. While using hashtags, keep the following points in mind:
Q7. How do you get hashtag suggestions?
A. Hashtag generator tools can provide relevant, accurate, and trending hashtag suggestions. Just type in a keyword, and hashtag generator tools will spit out the best hashtags. Some even rank them by popularity. If you're stuck, try different keywords to see what fits best.
Besides using hashtag generator tools, social media platforms themselves also suggest hashtags as you type. The only difference is that social media platforms only suggest hashtags, but they don’t provide detailed analysis like hashtag generator tools.
Another trick is to analyze what your competitors are using. After you collect the hashtags, run them through your preferred hashtag generator tools to find close matches that fit your needs.
Q8. How do I create a hashtag?
A. Instead of creating hashtags manually, you can use hashtag generators tools like:
Q9. How do I know if a hashtag is working?
A. If a hashtag is being used extensively on social media, it goes without saying that the hashtag is working.
To know if a hashtag is working for you, you can dig into the hashtag’s engagement and reach. If your followers are liking your hashtag, it will get good engagement.
Likewise, if you’re ranking for the hashtag, you can assume that the hashtag is striking the right cord with your audience. To get all these insights and analytics, you can use hashtag generator tools like SISTRIX and Kicksta.
Q10. How can you tell if a hashtag is popular?
A. You can use hashtag generator tools like Kicksta and Hashtag Generator by SidesMedia to analyze a hashtag’s popularity. These tools can track how many times a hashtag has been used in the present day, the last 7 days, the past month, etc.
You can also search for the hashtag on social media. If tons of posts pop up, it’s active. But hashtag generator tools give more details, like daily usage and competition.
Some tools rank hashtags by popularity. Others suggest better options if yours is too competitive. Testing different hashtags with hashtag generator tools helps you find what works.
Remember that trends change very fast, so you need to check how relevant hashtags are before using them.
Hashtag generator tools are a compulsory addition to any marketer’s tool arsenal. But it’s easy to get confused by the sheer variety of hashtag generator tools in the market today. And, it’s not as if all of them offer free trials or money-back guarantees to new users.
That’s why you need to keep this guide handy when you go searching for hashtag generator tools for yourself. Compare all the tools for price, functionality, and usability, and find your best fit without spending a penny. If you want to take your Instagram marketing to the next level, explore Attrock’s Instagram marketing services for expert guidance on maximizing your reach and engagement.
That’s what affordable marketing looks like!
Remember, the right hashtag tool can make all the difference in your marketing efforts, so choose wisely and watch your social media strategy thrive.
Disclaimer: This content contains some affiliate links for which we will earn a commission (at no additional cost to you). This is to ensure that we can keep creating free content for you.
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Thanks for including RiteTag and RiteKit tools in your article!
Thanks again!
Both of them are great tools, can't miss to add those in the list.
Your comment means a lot to me :)