23 ZoomInfo Alternatives and Competitors for 2025 (Free & Paid)

Sales intelligence platforms are necessary for businesses looking to find, reach, and convert high-quality prospects consistently. 

ZoomInfo is a solid choice, but growing businesses often need cheaper options. Users also often complain about stale contact data and regional restrictions. These challenges push B2B companies to start exploring ZoomInfo alternatives that address these gaps. 

Fortunately, many ZoomInfo competitors provide fresher, more accurate data necessary for an effective lead generation strategy. Many also offer broader international coverage, which helps teams connect with decision-makers worldwide.

This article will break down leading ZoomInfo alternatives by features, pros, cons, and pricing details. By the end, you’ll have a clear view of which tool best fits your team’s sales strategy.

Disclaimer: This content contains some affiliate links for which we will earn a commission (at no additional cost to you). This is to ensure that we can keep creating free content for you.

How We Chose the Best ZoomInfo Alternatives

• Features: We check for the number and type of features offered by each sales intelligence platform and try to include a wide variety of ZoomInfo alternatives for different needs. This list of ZoomInfo alternatives contains both all-in-one and niche tools.

• Data Accuracy: Data freshness and accuracy are important for any contact database and business intelligence tool. We’ve given preference to ZoomInfo alternatives that provide real-time data verification.

• Price: This list of ZoomInfo alternatives lists all types of tools from free ones to enterprise-grade premium ones, to cater to the different needs of our audience. Consider your budget and the features offered for the price before you make a decision.

• Reviews: We check what the existing customers are saying about a tool’s user interface, customer support, and usability. We pay special attention to what challenges customers are facing and don’t include any sales intelligence tools with major issues.

• Analytics Capabilities: It is not enough for a tool to be just a contact database, it should have some analytics capabilities. We have given preference to sales intelligence tools that have at least some basic analytics capabilities.

Why You Need ZoomInfo Alternatives

If you're still contemplating whether you should switch from ZoomInfo, here are several compelling reasons to help you make that decision: 

• Cost-Effectiveness: Cost is the main reason companies search for ZoomInfo alternatives. ZoomInfo can become expensive, especially for small or mid-sized teams. Alternatives often provide flexible pricing plans, allowing you to access high-quality data without overspending on features you don’t actually need.

• Fresh and Accurate Data: Data quality is important in sales and marketing efforts. Many ZoomInfo alternatives update their extensive database in real time, so your team always reaches prospects with current contact details. This translates to fewer bounced emails and higher connection rates.

• Better Integration Options: Not every company uses the same tech stack. Many ZoomInfo alternatives stand out because they integrate with numerous CRMs, email platforms, and automation tools. Instead of adapting your processes to the tool, the tool adapts to you.

• Specialized Niches and Features: Every business has unique needs. The best ZoomInfo alternatives are designed for niche markets, offering deeper insights into specific industries. Others highlight advanced features like intent data, AI-driven lead scoring, or social media tracking.

How ZoomInfo Compares Against Top ZoomInfo Alternatives

Choosing the right sales intelligence platform is easier with a side-by-side comparison. Here’s how ZoomInfo compares to leading ZoomInfo alternatives.

23 ZoomInfo Alternatives You Must Try

According to Intellistart, B2B companies with mature lead generation processes realize 133% greater revenue than average companies.

One way to embrace a kickass lead generation strategy is to invest in a contact management platform such as ZoomInfo.

Lucky for you, there are several ZoomInfo alternatives that can provide similar or more advanced features.

To scratch the surface, these ZoomInfo alternatives can help you…

• Understand your target audience
• Attract quality leads
• Personalize your outreach and communication
• Reach revenue targets
• Get contact details of a potential customer or a key decision maker

All in all, these ZoomInfo alternatives can elevate your company’s marketing and take your business to greater heights.

Impressive, right?

Read on to improve your sales conversion by investing in the right ZoomInfo alternatives.

1. UpLead

Image via UpLead

UpLead is a B2B contact database that helps you build accurate and updated prospecting lists with numerous contacts. It’s one of the ZoomInfo alternatives that can help you streamline and optimize your lead-generation process by giving you access to accurate contact details for a potential customer or decision maker.

Among other ZoomInfo alternatives, UpLead is the only B2B database offering a 95% and above accuracy rate and high quality data points as per the company’s claims. Apart from accurate contact details, UpLead also provides you with 50+ search filters to help you conduct advanced searches to identify the right leads.

UpLead is one of the best ZoomInfo alternatives if you prefer accurate and high-quality data over tons of unverified data points.

Let’s check out its other advanced features, pros, and cons to see what makes it one of the best ZoomInfo alternatives. Also compare its pricing plans with ZoomInfo pricing to make an informed decision.

Key Features

• This accurate B2B database provides you with accurate contact details on your leads.
• It offers advanced features like technographics, intent data, and bulk lookup
• You will get data enrichment and email verification options
• It allows you to conduct advanced searches using 50+ search filters
• UpLead seamlessly integrates with multiple platforms
• You can get API access to scale your B2B prospecting process

Pros

• They are known for delivering excellent customer service
• The user interface is simple and user-friendly
• Their data accuracy is unmatched among competitors

Cons

• The focus on accurate and clean data may reduce the number of valid leads
• The database has more data points for North America than any other region

Pricing

UpLead is one of the ZoomInfo alternatives that offers a free trial with 5 credits that you can use to access and try all features and get a feel of the database. Here are its paid plans, which can can compare to ZoomInfo pricing to make an informed choice:

• Essentials: $99/month (170 monthly credits)
• Plus: $199/month (400 monthly credits)
• Professional: Custom pricing

Image via UpLead

Tool Level

• Beginner/Intermediate

Usability

• UpLead has a clean and simple interface that is easy to use.

Why Customers Made the Switch:

Image via G2

Pro Tip: If you don’t want to waste time chasing leads based on wrong or outdated contact details, opt for UpLead. The number of leads will be lower but accurate, so you can focus only on relevant ones.

Start the Free Trial

2. Hunter

Image via Hunter

Hunter is among the all-in-one ZoomInfo alternatives that allow you to find business email addresses and connect with people that matter to your business in seconds.

It’s a tool for prospecting and cold email outreach for sales reps. Hunter allows you to find relevant email addresses, verify their validity to avoid deliverability issues, create personalized email sequences, and automate follow-ups.

Plus, you can rely on its native Zapier connection, CRM integrations, or APIs to sync your data seamlessly to 5,000+ destinations.

Let’s see what makes it one of the best ZoomInfo alternatives.

Key Features

• Quickly find professional email addresses of people that matter to your business
• Verify the validity of email addresses to avoid deliverability issues
• Get all the publicly available email addresses from any domain on the internet
• Send personalized cold email sequences and automate follow-ups
• Track the results of your email outreach campaigns
• Chrome extension and Google Sheets add-ons give you multiple ways to find email addresses and enrich your existing contact lists.

Pros

• Hunter’s database includes millions of contacts
• An extensive set of tools for finding and verifying email addresses in bulk
• All-in-one platform for cold email outreach
• Intuitive user interface, one of the best among ZoomInfo competitors

Cons

• Lack of LinkedIn integration, which many ZoomInfo alternatives offer

Pricing

Like some ZoomInfo alternatives, Hunter offers a free plan that includes 25 email searches and 50 email verifications per month, as well as supports sending cold email campaigns to up to 500 recipients. Its paid plans include:

• Free
• Starter: $49/month
• Growth: $149/month
• Scale: $299/month
• Enterprise: Custom pricing

Image via Hunter

Tool Level

• Beginner/Intermediate

Usability

• Hunter features an intuitive user interface that makes it very easy to use, unlike many other ZoomInfo alternatives.

Pro Tip: Try the free plan to check out the features and user interface. Then, upgrade to a paid plan that suits your needs.

Try Hunter

3. Dealfront (Formerly Leadfeeder)

Image via Dealfront

Dealfront is one of the best Zoominfo alternatives for businesses that want to gain a competitive edge and drive growth. The platform offers businesses valuable insights into their target companies, including company profiles, financial data, news updates, and more.

With Dealfront, you can apply 50+ behavioral and firmographic filters to qualify companies with the highest potential, so you can focus on the most promising prospects.

In June 2022, Leadfeeder announced a merger with Echobot to form Dealfront. The combination of Leadfeeder's web analytics and Echobot's deep company data creates a powerful solution for sales and marketing teams looking to streamline their processes and improve their results.

Let’s see what makes it one of the best ZoomInfo alternatives.

Key Features

• Dealfront turns anonymous traffic into real company and people names
• It fetches intent data on website visitors to help you nurture those leads
• Dealfront helps enhance personalization for your website visitors
• The platform uses advanced algorithms to prioritize leads based on their likelihood to convert
• You can set up custom alerts to receive notifications
• Dealfront integrates with a variety of other tools, including Salesforce, Hubspot, and Slack

Pros

• User-friendly interface that is easy to use and navigate
• Data quality is great and the target lists are very easy to use
• Support is excellent and so is after sales service

Cons

• The tool is priced slightly on the higher side
• The platform may have a steep learning curve for beginners

Pricing

Like many other ZoomInfo alternatives, Dealfront offers a 14-day free trial on its paid plan.

• Free
• Paid: €99/month (approximately $110)

Image via Dealfront

Tool Level

• Intermediate

Usability

• This tool involves a bit of learning, especially for those not familiar with sales intelligence tools.

Why Customers Made the Switch:

Image via G2

Pro Tip: We recommend scheduling a live personalized demo to help you understand how the platform works to make the most of it.

Try Dealfront

Important Note: Once you sign up for the free plan, you’ll get a script via email. You need to copy and paste this script to your website to install the Dealfront tracker and start tracking your site visitors’ activity on your site. This is an essential step, so don’t forget to follow it.

4. Dripify

Image via Dripify

Among the best ZoomInfo alternatives, Dripify stands out for its personalized approach to LinkedIn lead generation and prospecting. Tailored for sales reps, marketing agencies, and recruiters, Dripify automates LinkedIn prospecting while maintaining account safety.

It streamlines the process of connecting with potential clients on LinkedIn, empowering businesses to automate outreach, build targeted connections, and nurture leads efficiently. 

Unlike ZoomInfo, which primarily focuses on large-scale contact databases, Dripify uses AI-driven intent signals with 20+ personalization variables to help users engage prospects at the right moment. This intent-based targeting allows sales teams to focus on leads that are most likely to convert.

The results speak for themselves. Dripify users report significant performance gains, including a 182% increase in close rates and a 10x boost in overall productivity.

Here’s why it’s one of the best ZoomInfo alternatives.

Key Features

• Dripify offers customizable drip campaigns for personalized outreach at scale.
• It provides advanced targeting options to refine your prospect list.
• The sales intelligence platform supports team management and performance tracking, optimizing lead generation efforts.
• Dripify’s analytics dashboard helps track campaign performance and optimize strategies.
• It integrates with 1,000+ platforms, including CRM systems and other tools via Zapier for seamless workflow.
• Dripify assigns a unique IP address to each user for enhanced security.

Pros

• Automates LinkedIn prospecting for B2B sales
• Offers hyper-personalization options
• Includes safety features to protect LinkedIn accounts
• Allows users to exceed standard LinkedIn invitation limits
• Supports multi-account management, unlike many ZoomInfo alternatives

Cons

• Requires an active LinkedIn account
• Limited to LinkedIn-focused prospecting

Pricing

Dripify offers a 7-day free trial, allowing you to test out its features. Its paid plans are:

• Basic: $59/user/month
• Pro: $79/user/month
• Advanced: $99/user/month
• Enterprise: Custom pricing

Image via Dripify

Tool Level

• Intermediate

Usability

• This sales intelligence platform is user-friendly and quite efficient to use, unlike many ZoomInfo alternatives

Pro Tip: Leverage Dripify’s Activity Control feature to maintain LinkedIn account safety. By monitoring your performance and adjusting daily limits, it prevents flags from LinkedIn's monitoring system, allowing for gradual and secure growth.

Try Dripify

5. Bombora

Image via Bombora

Among the various ZoomInfo alternatives, Bombora stands out as the pioneer of B2B intent data. Instead of simply providing contact lists, Bombora delivers insights into which companies are actively researching specific topics. This enables sales and marketing teams to reach buyers at the right moment in their journey.

Use cases include identifying buyer intent data and enriching sales leads, automating recruitment, enriching the CRM database, searching for people and companies, and more. 

You can also get contact information like personal emails, work emails, and phone numbers. This makes it a handy ZoomInfo alternative, providing plenty of useful data to grow your business. 

Key Features

• Access to 18,000+ intent topics across industries.
• Exclusive B2B Data Co-op with thousands of publishers and sources.
• Identity resolution and data enrichment.
• Premium digital audience segments for advertising and personalization.
• Tools for measurement of campaign performance, website traffic, and brand health.
• Integrations with Salesforce, HubSpot, LinkedIn, and more.

Pros

• Exclusive access to data available only through Bombora’s Co-op
• Supports campaign personalization and churn mitigation

Cons

• Pricing isn’t as transparent as some other ZoomInfo alternatives

Pricing

Bombora doesn’t publicly list its pricing, as it is tailored based on data usage, company size, and integration needs.

Tool Level

• Intermediate/ Advanced

Usability

• Easier for teams already familiar with intent data and account-based marketing strategies but requires a learning curve for small sales/marketing teams

Why Customers Made the Switch:

Image via G2

Pro Tip: Use Bombora’s Company Surge® data alongside your CRM and marketing automation platforms to prioritize high-potential accounts and personalize outreach at scale.

Try Bombora

6. DNB Hoovers

Image via DNB

DNB Hoovers, rated high among ZoomInfo alternatives, is a powerful B2B prospecting platform that helps businesses grow and boost ROI.

With this platform, companies identify and target the total acquisition market. Rackspace and Morningstar Inc. use this sales intelligence platform among other ZoomInfo alternatives to improve decision-making.

Compare its pricing and key features with ZoomInfo pricing plans and the features it offers to see its one of the best ZoomInfo competitors.

Key Features

• The data and rev-ops team collaborate to clean and combine data with building intelligent insights that drive decision-making.

• This ZoomInfo alternative offers access to 580+ million global companies and key decision makers within them.

• Personalize the dashboard, get dynamic lead lists, and identify buyer intent to increase sales productivity.

• Streamline data handling and cut down the time wasted on searching or fixing inaccurate records.

Pros

• Businesses can reach untapped markets and opportunities
• This ZoomInfo alternative offers 175+ filters to improve your targeting
• AI-driven audience matching and identity resolution to improve conversions

Cons

• The information is not segregated or sorted in sequence, making it challenging to find the right data

• There are too many choices for contact titles as compared to other ZoomInfo alternatives, which makes this tool slightly confusing

• The updated user interface takes a while to work, which makes it challenging to create lists

Pricing

This is one of the ZoomInfo alternatives that offers multiple plans. Contact the sales team for pricing details.

Tool Level

• Beginner/Intermediate/Expert

Usability

• Overall the interface is swift and smooth, making it user-friendly, accessible and at par with other ZoomInfo alternatives

Pro Tip: Integrate DNB with your CRM to understand your sales funnel and improve your lead generation methods.

Try DNB Hoovers

7. Bookyourdata

Image via Bookyourdata

As one of the best Zoominfo alternatives, Bookyourdata offers a massive database of over 500 million profiles, covering more than 200 countries.

One of the key strengths of Bookyourdata is its 97% data accuracy guarantee, which is unmatched by many ZoomInfo alternatives. This ensures that the contact information you receive is reliable and up-to-date.

Bookyourdata

also offers real-time email verification, allowing users to avoid outdated or incorrect leads. With over 100 data points for each contact, you can fine-tune your B2B marketing strategies based on critical information like job titles, company size, and funding rounds.

In addition, the platform integrates seamlessly with CRMs, helping you to save time and streamline your lead generation process.

Check out its advanced features and pros to determine if it is one of the best ZoomInfo alternatives for you.

Key Features

• Access to 500M+ business contacts and data from over 200 countries for businesses targeting international markets
• Built-in real-time email verification to ensure accuracy and deliverability
• 100+ data attributes and filters, such as job titles, company size, locations, and more, for advanced targeting
• API integration for expanded reach and functionality
• Bulk data export and 50M+ mobile direct dials

Pros

• Offers 24/7 customer support
• Has flexible payment options
• Guarantees high data accuracy
• Allows for instant and bulk contact downloads

Cons

• Fewer advanced features for data analysis compared to higher-end sales intelligence tools
• Limited additional data enrichment features, compared to many other ZoomInfo alternatives

Pricing

Unlike other Zoominfo alternatives that may lock you into expensive subscriptions, Bookyourdata adopts a pay-as-you-go model. Prices start at $99 for 250 credits, with bulk purchasing options available for larger needs.

Image via Bookyourdata

Tool Level

• Beginner/Intermediate

Usability

• It has a user-friendly interface

Why Customers Made the Switch:

Image via G2

Pro Tip: To maximize your use of Bookyourdata, regularly update your filters and criteria based on changing marketing trends and target audience preferences. This way, you can obtain the most relevant leads for your campaigns.

Try Bookyourdata

8. Lead411

Image via Lead411

ZoomInfo Alternative Lead411 is a premier source for verified leads that are difficult to obtain otherwise. Lead411 offers customers the ability to build B2B email lists including B2B direct dials that are not only accurate but fueled by growth intent. Lead411 claims a 96% accuracy rate for verified emails that translates to a quick ROI, making it one of the best ZoomInfo alternatives in the market.

With the B2B data it provides, you can reach a potential customer or key decision maker without hassle. This makes the job of your sales reps or sales team much easier.

Let’s find out.

Key Features

• One of Lead411’s best features is its intelligent Sales Trigger that notifies users of triggers such as job changes, promotions, competitor product announcements, etc. This can be a great way to strike while the iron is hot.

• This ZoomInfo alternative’s Reach Status Dashboard keeps users perpetually updated on their progress.

• The option to narrow down your search by varied filters such as job titles, locations, specific technologies, revenue, etc.

Pros

• A verified database of business emails and direct dial phone numbers
• Several CRM integrations that cut down on import time

Cons

• The website can be a bit laggy sometimes
• The interface could do with some design enhancements

Pricing

Lead411 offers a 7-day free trial with 50 unlocks. Here are the details of its paid pricing plans:

• Basic: $99/month/user
• Enterprise: Custom pricing

Image via Lead411

Tool Level

• Beginner/Intermediate

Usability

• Very easy to use compared to many alternatives to ZoomInfo.

Pro Tip: Lead411 sends out daily newsletters loaded with helpful information for marketing and sales professionals.

Try Lead411

9. Cognism

Image via Cognism

Cognism is a sales intelligence platform that offers a powerful mix of global data coverage and innovative technology, making it one of the best ZoomInfo alternatives out there.

This powerful platform helps you connect with your potential customer segments via email, phone, and social media. It provides you with contact data, event details, and company information along with verified mobile numbers and email addresses.

One of Cognism’s standout features is its phone-verified cell phone numbers, which enable teams to reach up to 87% of their contact list and boost their connection rates by up to 3x compared to standard databases.

It’s among those ZoomInfo alternatives that are also CCPA and GDPR-compliant, making Cognism one of the best choices for businesses looking to find qualified prospects for creating a predictable pipeline.

Check out its key features and functionality and pricing plans and compare them with the features and cost of ZoomInfo to make the right choice.

Key Features

• You get reliable contact data, company data, and industry research
• Offers advanced-level data segmentation and filtering options
• Easy integration with CRM and other marketing automation tools
• The Lead Builder feature helps you create targeted contact lists
• This is one of the ZoomInfo alternatives that come with the ability to clean or enrich the existing data maintained in other systems

Pros

• It’s an intuitive, easy-to-use software solution for sales reps.
• Seamlessly integrates with many other leading sales and marketing tools, such as Outreach, Salesforce, etc
• Ability to create multiple campaigns with large datasets

Cons

• This ZoomInfo alternative doesn't auto-format the text
• Some users have reported that the contact information may sometimes be outdated

Pricing

• Contact the sales team for a custom quote

Tool Level

• Beginner/Intermediate/Expert

Usability

• This ZoomInfo alternative comes with a simple, straightforward, and easy-to-use interface.

Why Customers Made the Switch:

Image via G2

Pro Tip: Use the robust search functionality to find the direct contact information of key decision-makers.

Get Cognism Now

10. Seamless.AI

Image via Seamless.AI

Seamless.AI is one of the leading ZoomInfo alternatives used by over 500,000+ sales and marketing teams to maximize revenue and acquire their total addressable market. It has simplified the lead generation process for top B2B businesses, including Slack, Amazon, and Facebook.

The platform gives users real-time research and validation on over 1.3 billion business contacts and 121 million companies, plus access to 1.8 billion verified business emails.

Check out its features to learn why we’ve included it on this list of ZoomInfo alternatives.

Key Features

• The AI engine of this ZoomInfo alternative keeps your database up-to-date so that you never lose a conversion opportunity

• Define your ideal contact persona to maximize quality lead generation and maximize revenue

• Get direct access to key decision-makers with the real-time people search to build a strong pipeline and increase ROI

Pros

• The Chrome extension allows customers to integrate with websites and LinkedIn seamlessly
• This tool is SOC Type-2 compliant
• The 250 new credits each month work well for this ZoomInfo alternative

Cons

• The cluttered interface mars the visibility of the search bar
• There is no easy way to sort the imported contacts and reach a potential customer
• You can’t access the account from multiple devices. You have to sign out from one place to access your account elsewhere

Pricing

Like many other ZoomInfo alternatives, Seamless.AI also offers a 7-day free plan. If you need advanced services, you need to opt for one of the following paid pricing plans.

• Free: Try for Free (50 credits)
• Pro: Contact sales
• Enterprise: Contact sales

Image via Seamless.AI

Tool Level

• Beginner/Intermediate/Expert

Usability

• Very intuitive interface and hassle-free tool.

Pro Tip: Using this tool, customers can search social media for qualified leads in their target market.

Try Seamless.AI

11. LinkedIn Sales Navigator

Image via LinkedIn Sales Navigator

LinkedIn Sales Navigator is a sales intelligence platform and leads the charts for ZoomInfo alternatives that help businesses scale by targeting the right prospects. The tool offers real-time updates such as job changes and job titles for your prospects. It harnesses the power of a shared network to bolster business-client relationships and further the sales pipeline. It’s one of the best sales intelligence tools to use LinkedIn for B2B sales and marketing.

Check out its features and functionality to determine whether it belongs on this list of the best ZoomInfo alternatives.

Key Features

• The InMail messages available with one of the most accessible ZoomInfo alternatives allows businesses to reach over 500 million LinkedIn members to boost their sales prospecting and conversions

• With the intelligent links presentations, LinkedIn Sales Navigator helps businesses access content without downloading it

• The tool gives you a complete view of who saw your profile

Pros

• With a template for all types of cold emailing, this tool helps gain response for every cold message or email sent

• It offers an unbridled database search with suitable filters to improve lead generation methods

• You can view embedded profiles and company information. It allows you to sync the information with your CRM

Cons

• The sales team needs to put in extra efforts to get accurate results
• You may not get insights into particular customer segments with this ZoomInfo alternative
• It is slightly expensive as compared to other outbound sales tools

Pricing

The ZoomInfo alternative offers a one-month trial plan. You can upgrade to one of the three paid plans after the trial.

• Core: $99.99/month
• Advanced: $169.99/month
• Advanced Plus: $1600/year

Image via LinkedIn Sales Navigator

Tool Level

• Intermediate/Expert

Usability

• Easy and accessible for the marketing and sales team.

Why Customers Made the Switch:

Image via G2

Pro Tip: Know the deals at risk, personalize email marketing and improve retention with this ZoomInfo alternative.

Try LinkedIn Sales Navigator

12. Pipedrive

Image via Pipedrive

Pipedrive is a ZoomInfo alternative sales CRM designed by salespeople. This tool is trusted by 100,000+ companies globally and has a presence across 179 countries.

This 3-step sales intelligence platform helps sales reps set up and manage your sales funnel for better conversions. Companies like Vimeo, Amazon, and Festo use Pipedrive to enhance their sales cycle.

Its built-in AI features are designed to help teams prioritize leads, automate repetitive tasks, and close deals faster.

Compare its features and functionality with other ZoomInfo alternatives to see if this is the right tool for you.

Key Features

• Pipedrive, an alternative to ZoomInfo, allows you to create your sales pipeline that best fits your lead's journey

• You can segment the leads and create lists for personalized targeting and better nurturing

• Get revenue and sales volume forecasts based on your existing sales funnel metrics with one of the top-notch ZoomInfo alternatives

Pros

• This ZoomInfo alternative tool offers 500+ integrations that enhance the capabilities of the tool

• Salespeople can track communication (emails, calls, and contact history) with the leads from every stage

• Personalized and customized pipelines and deal stages to enhance sales conversions

Cons

• There are fewer solutions available for marketing with this ZoomInfo alternative
• It is challenging to integrate this tool with large-scale platforms such as SAP and Oracle to improve operations

Pricing

Pipedrive offers a 14-day free trial. You can access this plan without adding your credit card details.

• Lite: $24/month
• Growth: $49/month
• Premium: $79/month
• Ultimate: $99/month

Image via Pipedrive

Tool Level

• Beginner/Intermediate/Expert

Usability

• An intuitive design, hassle-free operations, and a seamless interface makes this tool one of the most accessible ZoomInfo alternatives in the market.

Pro Tip: Custom dashboard with a drag-and-drop interface allows you to get a complete view of your customers.

Try Pipedrive

13. Lusha

Image via Lusha

Another tool on the list of the top ZoomInfo alternatives is Lusha, a tool used by over 120,000 companies from across the globe. In fact, its customer base includes big names such as Google, Apple, Amazon, and Salesforce.

Lusha’s AI-powered recommendation engine makes it stand out. It automatically generates personalized lists of companies and decision-makers that match your ICP. Lusha also boasts an impressive 98% email deliverability rate, ensuring teams connect with prospects more effectively.

Still not convinced about its efficacy as one of the best ZoomInfo alternatives?

Let’s take a look at its key features and functionality to see what makes it one of the best ZoomInfo competitors.

Key Features

• Lusha comes with a database of 100 million business profiles, 60 million email addresses, and 15 million company profiles
• The platform lets users scan LinkedIn, Gmail, and any B2B website for prospects
• It integrates with top CRMs such as HubSpot, Zoho, Outlook, and more

Pros

• This ZoomInfo alternative treats its customers to 5 free contacts every month
• The platform is ISO-certified, and CCPA and GDPR-aligned
• It offers an extensive number of mobile numbers

Cons

• Its database is mostly limited to LinkedIn
• A credit once used is gone, irrespective of whether the data offered is accurate or not

Pricing

There are 3 plans users can choose from:

• Free: 40 credits/month
• Pro: $29.90/month for 250 credits
• Premium: $69.90/month for 600 credits
• Scale: Custom pricing

Image via Lusha

Tool Level

• Beginner/Intermediate/Expert

Usability

• Great ease of use making it a great tool for beginners

Why Customers Made the Switch:

Image via G2

Pro Tip: Join Lusha’s Community to stand the chance to win extra credits or free access to premium features.

Try Lusha

14. Sisense

Image via Sisense

Our list of ZoomInfo alternatives simply wouldn’t be complete without making mention of Sisense. When it comes to data sets, Sisense is said to be one of the most robust platforms out there.

Businesses can also connect multiple data sources through 400+ connectors and consolidate everything inside Sisense for streamlined analysis.

Sisense also maintains a comprehensive suite of certifications, including SOC 2 Type II, ISO 27001, and ISO 27701.

More than 2,000 top companies rely on Sisense to unlock game-changing business insights.

Key Features

• A spectacular dashboard that gets updated in real-time and lets users visualize all of their data quickly

• Users can prepare, visualize, and analyze any data source with little to no need for technical expertise

• Simple drag-and-drop functionalities make navigating the platform a breeze

Pros

• Cross-industry focused from healthcare to manufacturing to retail
• Sisense is constantly updating its features and functionalities

Cons

• There’s no option to send reports in the CSV/Excel format
• Sometimes, the dashboards take too long to load
• Unlike other ZoomInfo alternatives, it only offers an annual licensing model

Pricing

• This ZoomInfo alternative comes with a free trial. Pricing information is only available on request.

Tool Level

• Intermediate/Expert

Usability

• Can be a bit of a learning curve at the start.

Pro Tip: Reach out to the Sisense team not just for help with using the platform, but also for smart tips and hacks.

Try Sisense

15. Overloop

Image via Overloop

Overloop is a sales automation platform and one of the leading ZoomInfo alternatives that provides quality data.

The platform enables businesses to identify and store rich, high-quality data on 450+ million hyper-segmented professionals. This provides sales teams more precise targeting options.

Overloop follows GDPR and CCPA standards. Teams can securely manage personal and professional data across global markets.

Also, Overloop operates on a flat subscription model, which contrasts with ZoomInfo’s credit-based pricing structure.

Key Features

• This ZoomInfo alternative provides customers with a drag-and-drop visual interface that allows the salespeople to get a complete understanding of the sales pipeline.

• The revenue forecasting feature helps with predicting the turnover accurately and improves decision-making.

• You can use an email finder to get emails of your leads and proceed with cold emails for outbound activities.

Pros

• This ZoomInfo alternative easily integrates with CRM platforms that your business is using
• Easy to automate email workflows to save time and improve prospecting
• End-to-end customizable outbound sales solution to boost lead generation

Cons

• It’s priced higher compared to other ZoomInfo alternatives
• The customer service isn’t proactive and intuitive

Pricing

Overloop extends a 30-day money-back guarantee for its first time user.

• Starter: $69 per user/month
• Growth: $99 per user/month
• Enterprise: Custom pricing

Image via Overloop

Tool Level

• Intermediate/Expert

Usability

• Excellent interface and user-friendly features make this tool easy and accessible for the marketing and sales team.

Why Customers Made the Switch:

Image via G2

Pro Tip: Leverage the LinkedIn extension offered by this ZoomInfo alternative to discover emails of users and start real-time cold conversations and improve business opportunities.

Try Overloop

16. DiscoverOrg

Image via DiscoverOrg

DiscoverOrg, a ZoomInfo company, is also one of the prominent ZoomInfo alternatives that helps businesses build targeted sales lists that align with their marketing and sales goals.

Compared to ZoomInfo, DiscoverOrg offers a more specialized focus on precision targeting and high-quality data enrichment.

Top-notch companies such as LG, Panasonic, and GitHub use this ZoomInfo alternative to generate leads and for their performance marketing efforts.

Key Features

• This ZoomInfo alternative gives real-time insights for the prospects, which personalizes communication and improves engagement

• The validation feature ensures that the lead information is accurate and up-to-date

• Integrations with leading CRM software, including HubSpot, Marketo, Salesforce, and SugarCRM

Pros

• An easy and hassle-free way to identify target accounts and keep them up-to-date through proper validation
• Seamless transfer of data into your business CRM
• Gets linked with social media to access information about your prospect

Cons

• The tool takes a long while to load compared to other ZoomInfo alternatives
• Industries are not sub-categorized, making it difficult to get vital information
• The learning curve is steep

Pricing

• This ZoomInfo alternative comes with a free trial. The company will help you pick a suitable plan as per your requirements and sales goals.

Tool Level

• Intermediate/Expert

Usability

• The interface is simple and hassle-free similar to most other ZoomInfo competitors.

Pro Tip: Access real-time insights into a potential customer or key decision maker and build custom journeys to boost conversions.

Try DiscoverOrg

17. Mattermark

Image via Mattermark

Mattermark ranks high among ZoomInfo Alternatives, allowing businesses to discover and track growing industries globally. It provides over 80 unique data points across more than 4 million companies, giving users a detailed view of potential customers.

This lead intelligence tool helps with more intelligent targeting and faster business conversions. Fuel, Highland, and FundersClub are companies that use this ZoomInfo alternative.

Use its contact data to reach a potential customer or a key decision-maker and boost sales conversions. Read on to learn why it’s one of the best ZoomInfo competitors for your sales team.

Key Features

• This ZoomInfo alternative leverages machine learning capabilities to offer insights into a business’s growth and performance
• The tool helps keep a tab on 300+ million private companies
• The customers can define, organize, and watch their leads with specific fields such as revenue and location

Pros

• Offers data-driven insights into growing companies for better decision-making
• Provides B2B data for 800,000+ high-growth Internet companies

Cons

• The support is limited to the knowledge base and email desk. There’s no real-time support available on this tool
• Compared to some ZoomInfo alternatives, this tool is available on iOS devices alone
• Businesses can integrate this ZoomInfo alternative with limited tools

Pricing

The ZoomInfo alternative provides a 14-day free trial. Check out the paid plans the tool offers.

• Standard: $49/month/user
• Professional: $500/month/user
• Enterprise: Custom pricing

Image via Mattermark

Tool Level

• Intermediate/Expert

Usability

• An easy-to-use and intuitive interface similar to many other ZoomInfo competitors.

Pro Tip: Customize your scoring algorithm for leads so that you can get best-fit prospects for your organization.

Try Mattermark

18. Gong

Image via Gong

Gong is one of the best ZoomInfo alternatives that gives your sales and marketing team complete visibility into the sales pipeline, deals, and market changes.

The tool analyzes customer interactions to build insights that back your decisions. In fact, Gong users report 95% forecast accuracy and achieve email response rates above 80%. Leading businesses like LinkedIn, Infor, Zillow, and Monday.com use this ZoomInfo alternative to maximize revenue.

Whether you want to find contact information for a potential customer or a key decision-maker within a company, this is one of the best ZoomInfo competitors for you.

Key Features

• This ZoomInfo alternative provides you with “at-risk” prospects so that you can find ways to close these deals

• Businesses can launch strategic initiatives that drive more sales and increase profits, which sets it apart from other ZoomInfo alternatives

• Align your sales team with real conversations for intelligent insights that enhance deal closure rate

Pros

• This is one of the ZoomInfo alternatives that offers analytics on critical topics such as customer pain points, competitor analysis, and objections
• Integrates with Zoom for seamless recording
• The transcript tool offers excellent conversational analytics that helps with deep analytics and intelligent insights

Cons

• The transcripts are not too accurate at the moment
• It takes a longer time to upload on Gong compared to other ZoomInfo alternatives
• The search feature needs some improvement

Pricing

• There’s no free trial or freemium version like that offered by many other ZoomInfo competitors. Any potential customer needs to fill out a form, and Gong representatives will get in touch with the best-fit plan.

Tool Level

• Intermediate/Expert

Usability

• This ZoomInfo alternative offers easy onboarding and a simple and intuitive interface.

Pro Tip: Take the list of at-risk prospects and market heavily to those to increase your conversion rates.

Try Gong

19. Demandbase

Image via Demandbase

Demandbase is another one of the popular ZoomInfo alternatives, which provide account intelligence that helps businesses with GTM strategies.

The tool spots opportunities earlier and helps convert faster. Adobe, Siemens, Microsoft, JLL, and VISA are a few B2B businesses using this ZoomInfo alternative.

It's one of the great alternatives to ZoomInfo and its competitors that helps sales reps drive more sales.

Key Features

• ML-driven account identification to boost lead generation and targeted sales
• Demandbase offers highly curated and timely insights into 104+ million growing companies
• It helps convert every conversation into an opportunity by tapping into the customer's intent, engagement level, and technographic

Pros

• The customer support is excellent and timely compared to other ZoomInfo alternatives
• Offers highly intent-driven insights that speed up decision-making
• Provides businesses with a comprehensive view of their website traffic with complete details
• Helps develop a GTM strategy aligned with the marketing and sales team

Cons

• The data from deep-insights for the target accounts is slightly expensive
• The documentation of the product is not up-to-the-mark, which leads to dependencies on implementation consultants
• Integrations with Pardot and Salesforce can be a hassle

Pricing

This is one of the ZoomInfo alternatives that offers customized pricing. Businesses can take a demo and connect with a consultant to choose the best-fit product for them. The sales team will help with both product choice and pricing.

Image via Demandbase

Tool Level

• Intermediate/Expert

Usability

• It has a smooth and intuitive interface. The tool is overall user-friendly and at par with the other ZoomInfo alternatives for usability and accessibility.

Why Customers Made the Switch:

Image via G2

Pro Tip: Use several filters and data sets to increase intent-based data for your business.

Try Demandbase

20. SalesIntel

Image via SalesIntel

SalesIntel is among the leading ZoomInfo alternatives that allows businesses to reach, target, and convert the ideal customers.

Businesses can create a sales pipeline with accurate B2B data to close more deals. Top B2B businesses, including VanillaSoft and Attribution, use this tool for intel on their target audience.

Key Features

• The search feature comes with filters like technographic, filmographic, and others to help derive intent-based accounts for your business

• With real-time prospecting, businesses can access the LinkedIn profile or website of the desired company

• Businesses can track anonymous visitors coming to their sites and turn them into qualified leads

Pros

• The 90-day verification feature offers accurate and up-to-date B2B data that helps target the right people

• This ZoomInfo alternative saves sales reps a lot of prospecting time by providing accurate and timely information

• Easy and hassle-free integration with your business CRM

Cons

• The direct dial isn’t available through this ZoomInfo alternative
• There’s a data limit for specific tools
• Job details aren’t segmented with demographic information such as actual location

Pricing

SalesIntel offers flexible and custom pricing options to fit different business needs.

Tool Level

• Beginner/Intermediate/Expert

Usability

• The search filters are intuitive and accessible, making it one of the easiest-to-use ZoomInfo competitors.

Pro Tip: Combine direct dial data with purchase intent to personalize your communication and improve your lead generation processes.

Try SalesIntel

21. RocketReach

Image via RocketReach

RocketReach is a user-friendly platform that supercharges lead generation. It’s trusted by 21 million users, including some top brands. This sales acceleration solution can help you find emails, phone numbers, and even social profiles in a secure manner.

Advanced AI sales algorithms create custom prospect lists. Its Recommendations feature harnesses the power of contact data and user patterns to offer a highly tailored list of prospects. Such a level of precision is not only an effective lead generation hack but it also boosts your conversion rate.

Its data accuracy, combined with extensive global phone and email coverage, ensures that verified emails achieve 90–98% deliverability.

That’s why it’s on our list of top ZoomInfo competitors.

Key Features

• It provides a massive database of over 700 million profiles.
• Advanced search filters allow for more accurate results.
• It integrates seamlessly with leading sales and CRM tools.
• The custom prospect list offers a competitive edge.
• AI-powered recommendations help identify the best prospects.
• Real-time data verification ensures up-to-date and reliable information, reducing the risk of outdated or incorrect data.

Pros

• Global contact database, better than what most ZoomInfo competitors offer
• Accurate and real-time contact data
• Connect with a potential customer or decision maker in an easier, faster, and more secure manner

Cons

• The basic plan provides only email details
• Pricier compared to other ZoomInfo competitors

Pricing

Unlike other ZoomInfo alternatives, RocketResearch doesn’t offer a free plan. Even a free trial isn’t available for users to check out its features and functionality.

Here are details of the paid pricing plans:

• Essentials: $69/month
• Pro: $119/month
• Ultimate: $209/month

Image via RocketReach

Tool Level

• Intermediate/Expert

Usability

It’s one of the ZoomInfo competitors that have a slightly steep learning curve, so users need basic technical knowledge to fully leverage 100+ search filters and get the most tailored results.

Why Customers Made the Switch:

Image via G2

Pro Tip: Use advanced features like Intent Data and Recommendations to find prospects that best suit your requirements, helping boost sales.

Try RocketReach

22. LeadIQ

Image via LeadIQ

Another on our list of robust Zoominfo alternatives for businesses looking to streamline their prospecting and sales workflows is LeadIQ. It is a user-friendly platform that provides high-quality B2B contact data and actionable buying signals for sales teams to prospect with confidence.

What sets LeadIQ apart from other Zoominfo alternatives is its data reliability and advanced AI capabilities. The AI-assisted email generation personalizes outreach, allowing teams to send relevant and timely emails to prospects.

Compared to other ZoomInfo alternatives, LeadIQ has a large contact database that continuously updates to maintain data quality. Additionally, the tool's one-click workflows make it easy to build a sales funnel to capture and act on prospect data.

Key Features

• One-click prospecting workflows for efficiency and seamless integrations with Salesforce, HubSpot, Outreach, and more
• AI-powered email generation for personalized prospecting
• Real-time CRM enrichment with updated contact details and job change tracking
• Actionable buying signals and champion tracking
• Tailored ICP (Ideal Customer Profile) alignment with GDPR and SOC 2 compliance for data security

Pros

• Provides highly reliable data verification system
• Offers easy integration with popular CRM platforms
• Offers customizable workflows which makes it adaptable to various sales strategies
• Enables fast implementation with minimal onboarding time required

Cons

• Price is a bit steep compared to some Zoominfo competitors
• AI-generated emails may sometimes lack a human touch
• A steep learning curve for less experienced users

Pricing

LeadIQ offers a free plan with limited access to features similar to other alternatives to ZoomInfo. The two paid plans are based on team size and feature needs:

• Free: 50 credits
• Pro: $20/month for 200 credits
• Enterprise: Custom pricing annually

Image via LeadIQ

Tool Level

• Intermediate

Usability

• Moderately easy to use, more complex than most alternatives to ZoomInfo

Pro Tip: Use AI-driven email generation combined with CRM enrichment to automatically create personalized emails and update records. This can save you hours per week and ensures you’re always reaching out to prospects with the most accurate data.

Try LeadIQ

23. Apollo.io

Image via Apollo        

Our list of the best ZoomInfo alternatives can't be complete without Apollo.io. It’s a comprehensive sales intelligence platform that combines data accuracy with AI-powered features and functionality.

Apollo.io is a robust intelligence platform that leverages a unique Living Data Network of over 2 million users to maintain fresh and accurate B2B data.

For sales reps seeking a complete go-to-market solution, Apollo.io is a great choice. It distinguishes itself among ZoomInfo competitors through its blend of prospecting, engagement, and deal management capabilities.

The platform's emphasis on data accuracy and real-time updates makes it particularly valuable for businesses requiring reliable B2B intelligence.

Key Features

• AI-powered contact and company database with verified business information
• Advanced search filters and smart prospecting tools for targeted lead generation
• Automated sales engagement sequences with personalization capabilities
• Built-in email and calling features integrated with popular CRM platforms
• Real-time buying intent signals and company insights
• Customizable workflow templates for streamlined sales processes
• Pipeline management tools with deal tracking and forecasting

Pros

• Affordable pricing plans suitable for businesses of all sizes
• AI-driven features enhance efficiency in lead generation
• Comprehensive all-in-one platform combining prospecting and engagement tools

Cons

• Export credits system can be restrictive for heavy users

Pricing

Apollo.io offers flexible pricing plans to suit different business needs:

• Free: $0/month
• Basic: $59/user/month
• Professional: $99/user/month
• Organization: $149/user/month

Image via Apollo

Tool Level

• Beginner/Intermediate

Usability

• Its clean, modern interface makes it one of the easier-to-use alternatives to ZoomInfo

Why Customers Made the Switch:

Image via G2

Pro Tip: Maximize effectiveness by using the “Buying Intent Signals” feature to identify and prioritize accounts showing active interest in your solution. This helps focus outreach on the most promising prospects at the optimal time.

Try Apollo.io

FAQ

Q1. What is the best alternative to ZoomInfo?

A. Some of the best ZoomInfo alternatives are:

• UpLead
• DealSignal
• Hunter
• Dripify
• Bombora
• Dealfront (Formerly Leadfeeder)
• Bookyourdata
• DNB Hoovers
• Lead411
• Cognism
• Seamless.AI
• LeadIQ

Compare their features and functionality with those that ZoomInfo offers to choose the right option from the many alternatives to ZoomInfo.

Q2. How do I choose the best zoominfo alternative for my business?

A. To choose the best zoominfo alternative, consider factors like your budget, specific data needs, ease of use, and integration with your existing tools. Testing a few options through free trials can help you determine which platform aligns best with your goals.

Q3. What kind of tool is ZoomInfo?

A. ZoomInfo is a contact data management and sales intelligence platform that boosts business development. It comes with a suite of sales intelligence tools that aids sales and marketing teams in understanding their audience and finding new prospects.

Q4. Is ZoomInfo similar to Salesforce?

A. While ZoomInfo is a contact management platform, Salesforce is a Customer Relationship Management (CRM) software. Although they can seem similar, Salesforce provides more advanced functionality for users to manage their sales funnel.

Lucky for you, the tools can now be integrated to maximize ROI from marketing campaigns.

Q5. Can I use ZoomInfo for free?

A. Yes, ZoomInfo offers a free plan called ZoomInfo Lite. This basic plan provides limited access to the platform’s features. Users can also avail the free trial on paid plans to test the tool’s capacities in real time.

Q6. How much does ZoomInfo cost per month?

A. ZoomInfo offers three paid plans with flexible pricing. As the details are not mentioned on the website, users have to register to get in touch with the sales team and request a quote.

Q7. Why do companies look for alternatives to ZoomInfo?

A. Many businesses explore ZoomInfo alternatives because of their specific needs. Some companies find the pricing too steep, others want better coverage in certain regions like EMEA or APAC. Looking for ZoomInfo alternatives can give teams a fresher perspective on data and lead generation.

Q8. Are there cheaper ZoomInfo alternatives that still deliver high‑quality data?

A. Absolutely. There are several ZoomInfo alternatives that balance cost and quality really well. Tools like Hunter, Dealfront, Lusha, and others offer free plans and affordable subscription models. Despite the lower price, these alternatives still provide verified, accurate data.

Which Is the Best ZoomInfo Alternative for Your Business?

There is no doubt that ZoomInfo is a spectacular tool for growing your business.

However, this isn’t to say that you MUST spend big bucks to generate quality sales leads.

Why do we say this?

All the ZoomInfo alternatives mentioned in this article will also help you find new prospects, eventually improving your bottom line.

The only difference?

Most of these tools have more affordable pricing options than ZoomInfo pricing.

So, be sure to compare all the ZoomInfo alternatives and their features, and keep this listicle handy to make a well-informed decision.

Which of these ZoomInfo alternatives are you keen on using? Are there any other ZoomInfo alternatives you’ve tried? If yes, tell us about your experience in the comments below.

If you need expert guidance in implementing the right sales intelligence solution to generate more leads, Attrock lead generation service can help you streamline your prospecting process and boost conversions.

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