Does BuzzSumo seem too costly? Then you should be looking out for the best BuzzSumo alternatives.
After all, if you could get the same features at a cheaper price from these BuzzSumo alternatives, wouldn’t it be great?
BuzzSumo surely is an impeccable tool in the digital space. With its ability to discover the latest topics and generate content ideas online, you can easily plan your content strategy.
However, BuzzSumo isn’t the most affordable platform out there. In fact, its paid plans start at $199 per month.
That’s where the need for BuzzSumo alternatives arises. These platforms can help you get access to the same features at an affordable price.
So, let’s take a look at them.
Disclaimer: This content contains some affiliate links for which we will earn a commission (at no additional cost to you). This is to ensure that we can keep creating free content for you.
Image via BuzzSumo
When it comes to selecting the best BuzzSumo alternatives, how do you choose the right one? With numerous options available, thorough research is essential to avoid missing out on valuable features. The good news is that we’ve done the legwork for you and compiled a shortlist of top contenders, each packed with outstanding features. Here are some of the best BuzzSumo alternatives to consider.
Image via Semrush
Maintaining an online presence is an already difficult task on its own without the best BuzzSumo alternatives leading the way.
Semrush is a name far too popular amongst marketers for a reason: As one of the sought-after BuzzSumo alternatives, it helps you find top keywords and search phrases for your website, blog, or other online marketing campaigns.
With over 50 products and tools for search and market research data collected from over 100 countries, you can be sure that you’ll be able to reach your customers with this BuzzSumo alternative.
Semrush is a top online visibility tool for everyone, from brand managers to thousands of digital marketers.
It also provides a single platform where you can compare top-performing competitors' marketing tactics from all perspectives. Take a look at what else makes Semrush one of the top BuzzSumo alternatives.
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Image via Semrush
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Pro Tip: Use Semrush’s SEO content template feature to get custom SEO recommendations for your website
Image via Hootsuite
Quality and quantity go hand in hand when it comes to generating content. If you’re looking for one of the BuzzSumo alternatives that can help you strike a balance between the quality of content you generate and the quality, Hootsuite is a great choice.
With Hootsuite’s social media management platform, you can provide quality content and save major hours. It simplifies content research, content discovery, and the creation of on-brand content.
You're probably wondering, how – right? Here's how.
It offers a composer feature through which you can do content research and easily create high-performing, engaging, and brand-oriented content.
On the other hand, the Bulk Composer of this BuzzSumo alternative allows you to maintain a strong social presence by scheduling all social media posts in advance. You can also analyze and monitor your progress and always stay at the top of your game with this BuzzSumo alternative.
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There’s a 30-day free trial for the Professional and Team plans.
Image via Hootsuite
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Pro Tip: Use Hootsuite’s “Best time to publish” feature to find optimal times for posting.
Image via ContentStudio
Did you know, streamlining content marketing can save up to 70 hours per month? Is your team still doing content curation manually? If you still are, it may be time to consider BuzzSumo alternatives like Content Studio.
ContentStudio is a powerful platform that can streamline your content creation and social media marketing process.
It offers content insights, automatic analytics and reporting, a unified social inbox, AI-powered captions, and much more.
Also, guess what?
This BuzzSumo alternative comes with a discovery feature, which continuously suggests the latest topics according to your selected preferences.
Planning and scheduling your month's content only takes a couple of hours, so your team can be more productive.
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Image via ContentStudio
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Pro Tip: Integrate ContentStudio with Feedly for more seamless social media management.
Image via Ahrefs
Ahrefs is recognized as one of the most powerful BuzzSumo alternatives that go a step further in the content ideation process.
Did you know it has one of the fastest backlink crawlers and has crawled over 12 trillion links?
While BuzzSumo only shows you the most linked and trending content, Ahrefs allows you to check the most-visited pages, backlinks, and so much more.
Apart from the exclusive features like content discovery and content research – there are a number of things Ahrefs has to offer. After all, these features are exactly what you would expect from top BuzzSumo alternatives.
Let’s see what these are.
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Image via Ahrefs
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Pro Tip: Use Ahref’s social media bio generator to create personalized and engaging bios.
Image via Feedly
Have you ever seen a feed customized just for you? Well, if you use Feedly, that’s exactly what you’ll get. Feedly is one of the best BuzzSumo alternatives that customizes your feed according to your preferences.
This BuzzSumo alternative works just like any other RSS feed. You can use it to discover, read, and explore relevant content in your preferred niché.
With it, you can filter engaging content ideas, read desired insights, and keep distracting content at bay.
Like many other BuzzSumo alternatives, Feedly takes care of social media management, keeping you informed about the mentions and hashtag performance.
From blogs, newsletters to Twitter – you can optimize social media management with insights from all social media channels. What’s more, you can get them delivered directly to your feed.
Just set up Leo, your AI research assistant, and you're good to go!
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Image via Feedly
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Pro Tip: Stay one step ahead of your competition by using Feedly’s AI feature to read and filter cyber threat reports in real time.
Image via DrumUp
DrumUp is among the best BuzzSumo alternatives with a clean, easy-to-use interface for managing your brand and social media content.
It helps you increase engagement on your posts and schedules everything automatically so it falls into place without tedious manual publishing.
If there's anything to share, it will create relevant suggestions based on what has been shared before by other people or organizations.
Like other top BuzzSumo alternatives, DrumUp also integrates with all major advertising platforms. This way, you can learn what works best for your target audience and gather quality leads across Facebook, LinkedIn, or Twitter
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Image via DrumUp
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Pro Tip: Use DrumUp to find trending hashtag recommendations related to your niche.
Image via Curata
Curata is an easy-to-use content curation and management tool for marketers, and one of the best BuzzSumo alternatives on our list.
It helps you find relevant content from around the web. You can then share this content with your audience and understand what's working best for your marketing campaigns.
Curata packs a load of features including an editorial calendar to ensure optimum content planning and creation.
What’s more?
For thousands of marketers and companies, Curata is one of the preferred BuzzSumo alternatives to organize and discover new content.
As expected from leading BuzzSumo alternatives, Curata helps you grow leads and revenue with content marketing.
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Pro Tip: Use Curata’s crowdsourcing feature to encourage the members of your social media team to contribute more creative ideas to your social media strategy.
Image via NinjaOutreach
Finding macro and micro influencers for your next campaign is difficult without NinjaOutreach, one of the best BuzzSumo alternatives for reaching out to professionals.
With so many people vying for attention, it's hard to find a person who can really make an impact on your target audience.
A tedious way around this problem is by manually filtering through thousands of profiles to find the best influencers.
However, with the right BuzzSumo alternatives, things get easier. NinjaOutreach is a powerful tool that enables you to find business profiles and influencers in a split-second.
All you have to do is type in a keyword and this tool performs a quick search for you.
Key Features
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Image via NinjaOutreach
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Pro Tip: Use NinjaOutreach’s email verification to validate influencer’s email addresses before you reach out to them.
Image via Google Trends
Google Trends made it to our top list of the best BuzzSumo alternatives for a reason.
As one of the free BuzzSumo alternatives, Google Trends displays a series of graphs that show how user search interest changes over time in response to certain events, questions, or topics.
When the number of searches on any topic spikes sharply Google Trends records this in what looks like a graph with several peaks.
This could indicate the start of a new trend or a decline in interest in the search topic, making Google Trends an effective content explorer tool.
Thousands of content and digital marketers use this information to develop fresh content custom-tailored to the target audience.
You can also discover patterns in search terms and topics, such as product searches over time or social media conversations about certain keywords.
A closer look at its features will help you decide if it belongs to the elite class of the top BuzzSumo alternatives.
Off we go.
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Pro Tip: Use Google Trends to search for what’s trending in a particular location and create location-specific content tailored to your audience’s interests.
Image via Mention
Mention is one of the best BuzzSumo alternatives that help you get insights into what people are saying about your brand online.
This can prove quite helpful before planning your content for upcoming campaigns, as well as engaging with customers to grow your brand.
You can connect with your audience across social media and easily publish posts from several channels so that you don't have to juggle between them.
So, if you're looking for the perfect way of monitoring the web and listening in on conversations, Mention may be one of the most suitable BuzzSumo alternatives.
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Image via Mention
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Pro Tip: Use Mention’s monitoring tools to see what people have been saying about your brand from up to 2 years ago.
Image via Sprinklr Social
Another tool that makes it to our list of best Buzzsumo alternatives is Sprinklr Social. It is a social media management platform that uses AI and automation to help you run your social media pages like a well oiled machine.
With Sprinklr Social, you don’t have to worry about managing large volumes of conversations on different platforms. It tracks your social media messages and automatically directs them to the concerned parties.
Sprinklr Social is a great Buzzsumo alternative because it offers social listening insights, just like Buzzsumo does. This helps you closely monitor your competition while keeping track of audience engagement.
Key Features
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Image via Sprinklr Social
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Pro Tip: Use Sprinklr Social’s routing feature to direct conversations to your best-suited agents.
Image via GetKeywords
Sometimes, the best BuzzSumo alternatives are the ones that help capture your audience at a local scale. And that's what GetKeywords does.
GetKeywords provides fast, real-time data processing for rapidly changing local markets.
Thousands of businesses are now moving online, meaning that the local market share among competitors is only going to shrink.
With GetKeywords, you can cut a slice of the online market before time runs out. We have featured GetKeywords in the category of top BuzzSumo alternatives because it helps your marketing team find the right keywords.
This helps you ace your digital marketing and social media campaigns.
It offers real-time data analysis, deep keyword search, and audience research to qualify as one of the ideal BuzzSumo alternatives.
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Image via GetKeywords
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Pro Tip: Use GetKeywords specialized language filter to search for specific keywords in different languages. Create content around these keywords to get a wider reach.
Image via Similarweb
The best BuzzSumo alternatives are built for marketers looking to drive their businesses forward while staying ahead of competitors.
SimilarWeb is a leading traffic research platform that helps businesses drive their traffic by carrying out competitor research.
This BuzzSumo alternative allows marketers to observe competitors' traffic sources and know where their traffic is coming from.
With this, you can easily drive targeted traffic to your own website.
Not only does this software keep tabs on the competition, but it also identifies prospective customers and estimates their value. Naturally, we have included this in our list of the trending BuzzSumo alternatives.
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Image via Similarweb
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Pro Tip: Leverage Similarweb’s affiliate research tool to find the best performing affiliate partners based on keyword, industry, and level of audience engagement.
Image via Marketing Miner
When it comes to data collection, Marketing Miner is one of the most suitable BuzzSumo alternatives out in the market.
Unlike other BuzzSumo alternatives, Marketing Miner is a data mining tool that offers online marketers an all-in-one platform for analyzing data from different sources.
What else makes Marketing Miner eligible for this category of viable BuzzSumo alternatives? It features four main data mining tools including keyword miners, product miners, domain miners, and URL miners.
This saves time by allowing you to collect all your marketing data from multiple sources under one roof.
With over 45 separate miners, your content marketing strategy can finally enjoy valuable data extracted from multiple sources.
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Image via Marketing Miner
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Pro Tip: Enable email notifications to get brand mention alerts as soon as they happen.
Image via Influence.co
Marketers who focus on influencer marketing look for BuzzSumo alternatives that are effective in supporting and catering to the needs of influencers. These alternatives must be able to support rapid growth by gathering more leads for users in some incredibly little time.
If you are looking for such BuzzSumo alternatives, Influence.co is the solution. The online platform is designed to help content creators and businesses share their work. It’s also one of the largest influencer marketing platforms.
The open platform allows influencers to showcase their work, learn from relevant influencers, and reach out to brands in the most efficient ways.
All in all, this BuzzSumo alternative provides a unified forum where businesses can interact with influencers and run their run influencer marketing campaigns efficiently.
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Image via Influence.co
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Pro Tip: Create campaigns on Influence.co and let influencers in your niche apply to work with you.
Image via Meltwater
Meltwater is a strong BuzzSumo alternative that combines the power of smart AI with human expertise to provide top-notch SMM services. Founded in 2001, Meltwater has more than 27,000 customers in over 120 countries.
The powerful suite of services includes media intelligence, media reactions, social listening and analytics, consumer intelligence, sales intelligence, influencer marketing, and data and API integration. You can subscribe to individual services or the entire suite based on your business requirements.
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Meltwater offers 3 separate plans: Essentials, Suite, and Enterprise. Pricing details are not available on the website, so you must contact their sales team.
Image via Meltwater
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Pro Tip: You can join the Meltwater Academy to explore various professionally designed courses. These can help you expand your skill sets and grow.
Image via Link Assistant
Link Assistant is one of the BuzzSumo alternatives you need to streamline your link-building workflow.
Finding high-quality links to grow your website can be a hassle. The manual process is not only time-consuming but also less effective. However, Link Assistant’s features will enrich your experience, especially if you are a beginner in SEO and link building.
Link Assistant is part of SEO PowerSuite, a software that supports link building, and management. However, you can purchase Link Assistant as a standalone BuzzSumo alternative.
Besides, you don’t need the complete set of SEO tools, if you plan to only use Link Assistant.
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Image via Link Assistant
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Pro Tip: Get a full picture of your SEO ranking analysis by using Link Assistant’s mobile rank tracker to track your rankings on both mobile and desktop SERPs.
Image via Ubersuggest
Ubersuggest is one of the best BuzzSumo alternatives for managing multiple websites in one platform.
Do you have more than one website for your business? Ubersuggest provides a project database dashboard that helps organize data based on your websites.
The individual plan supports 1-3 websites, the business plan supports 4-7 websites, and the enterprise plan supports 8+ websites.
Ubersuggest makes it easier to manage all your websites; you easily get to track changes and alerts across all websites from a central location.
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Image via Ubersuggest
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Pro Tip: Use Ubersuggest’s content idea feature to generate content tailored to your audience’s preferences.
Image via HypeAuditor
The best BuzzSumo alternatives are designed to take your influencer marketing to the next level.
So far, an increase in social media platforms has led to a rise of influencers, making it difficult to choose genuine ones. With HypeAuditor you need not worry.
HypeAuditor is an all-in-one BuzzSumo alternative for influencer marketing campaigns.
Identifying the most effective influencer for your brand is a tedious but essential process, as influencers have a great impact on your brand image.
HypeAuditor features an AI fraud detection feature that helps identify fake influencers. Doing this ensures that you have authentic numbers only, which in turn, ensures that only accurate data is collected from your campaigns.
Key Features
Pros
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Pricing
Paid plans start at $219. For all the pricing details, please contact the sales team.
Image via HypeAuditor
Tool Level
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Pro Tip: Use HypeAuditor’s analytics tool to find fake Instagram influencers based on follower growth and engagement rate.
Image via Agorapulse
Agorapulse is a popular social media management tool that works with major platforms such as Linkedin, Facebook, Twitter, Instagram, and YouTube. It is also one of the most suitable BuzzSumo alternatives, offering core services like social publishing, monitoring, reporting, etc.
Some of the features that make Agorapulse one of the best BuzzSumo alternatives include the AI writing assistant and Link in Bio tool.
These features make it easy to create clickable social media content that helps you drive traffic directly from your social media profiles.
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Image via Agorapulse
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Pro Tip: Use Agorapulse’s new Pinterest integration feature to schedule pins to schedule pins across different boards and streamline your Pinterest marketing strategy.
Image via Scoop.it
If you are looking for BuzzSumo alternatives that help you research and publish content for your audience, we recommend trying Scoop.it.
As one of the free BuzzSumo alternatives, Scoop.it helps freelancers, small, mid-size, and large enterprises in building a professional brand with top-quality curated content.
Scoop.it makes every article valuable when shared properly, helping people find what they're looking for without spending too much time digging through stored articles.
Let’s now move on to its core features.
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Image via Scoop.it
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Pro Tip: Keep your team members up to date on all content curation progress by using Scoop.it to generate daily or weekly recaps and sending it directly to their emails.
Image via Sprout Social
Everybody is on social media these days, but only a handful know how to do social media marketing the right way. With BuzzSumo alternatives like Sprout Social, you can track your campaigns' performance.
As one of the ideal BuzzSumo alternatives, Sprout Social is designed for marketers who find managing multiple brand campaigns challenging.
Sprout Social packs some top-notch integrations that make managing multiple social media accounts and routing messages directly a piece of cake.
You can reply to all the social media messages without switching your social media accounts – and that makes it one of the best BuzzSumo alternatives.
The built-in monitoring feature even lets you keep the mentions and comments in check and stay connected with your followers.
What else makes Sprout Social qualify for this list of top BuzzSumo alternatives? Read on.
Key Features
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Image via Sprout Social
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Pro Tip: Your customer care team can use Sprout Social’s sentiment detection feature to identify high priority social media messages and attend to them in time.
Image via SocialPilot
Looking for BuzzSumo alternatives that can make content curation a piece of cake?
Here's SocialPilot for you – a content curation and influencer discovery tool for everyone.
Keeping up with social media platforms is not easy. However, SocialPilot helps you curate the best content and schedule posts easily.
Apart from being one of the most affordable BuzzSumo alternatives, this tool helps you easily share content on social media platforms with a single click.
Here's something you should know – you can even filter the results of the trending content by relevance and time. This makes it one of the best BuzzSumo alternatives.
How amazing is that?
Key Features
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Image via SocialPilot
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Pro Tip: Use Social Pilot’s content library feature as a backup to store all your social media posts.
Image via Brandwatch
Brandwatch is one of the top BuzzSumo alternatives trusted by multiple leading brands. Founded in 2006, this social suit offers multiple social listening and analytics services. From deep research to creating content, customer engagement, and brand monitoring, you can handle all activities from a single platform.
Since its merger with Falcon.io in 2022, Brandwatch has also added social media management. It lets you seamlessly align your campaigns and workflows on multiple channels.
Brandwatch offers four distinct services – Consumer Intelligence, Social Media Management, Influencer marketing, and Media Intelligence and Analytics. Thanks to its best-in-class technology, Brandwatch has won many awards.
Key Features
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Like many other BuzzSumo alternatives on our list, Brandwatch invites you to contact their expert to discuss your requirements. Based on that, the team will craft a package for you.
Image via Brandwatch
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Pro Tip: Use Brandwatch’s complementary suite to access specialized tools. They can help you improve the customer experience comprehensively.
Image via Oktopost
The best BuzzSumo alternatives are those that are specifically designed to meet content marketing needs and social media requirements of B2B businesses.
Equipped with an ROI measurement feature, Oktopost is a handy B2B marketing tool that can take your campaigns to the next level.
It’s easy to see why this tool belongs in the category of top BuzzSumo alternatives. Oktopost is a powerful platform that can maximize content visibility, engage more customers, and help monetize brands.
In addition to its extensive range of features, it can save you time by streamlining approvals and scheduling posts.
With such a platform at your disposal, achieving your marketing goals seems like a no-brainer.
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Pro Tip: Use Oktopost’s Advocacy solution to encourage social advocacy among your employees.
Q1. Is BuzzSumo a free tool?
A. Yes, BuzzSumo offers a free plan that comes with limited features. You can make 10 searches per month in this free plan. However, if you wish to utilize it more than that, you’d have to opt for the paid plan.
Q2. What does BuzzSumo cost?
A. BuzzSumo has several price plans for its users to choose from. Apart from the Free Plan, they offer other plans like Pro ($99 per month), Plus ($179 per month), and Large ($299 per month). There is also an Enterprise Plan, but you have to contact the BuzzSumo team to know its pricing details.
Q3. What is BuzzSumo used for?
A. BuzzSumo is an incredible tool and is commonly used to discover the latest keywords, trending content, and monitor a brand's growth. Besides, you can also conduct competitor research and build content strategies as a paying user.
Q4. Are there any free tools like BuzzSumo?
A. There are quite a few BuzzSumo alternatives. Like BuzzSumo, all of these alternatives aren't free of cost, but you can definitely avail of some free trials.
They are:
Q5. Is BuzzSumo an app?
A. BuzzSumo is not an app but a cloud-based platform where you can ensure the best social engagement strategy for your brand. However, BuzzSumo's interface is quite smooth, which makes it easy to navigate from any device.
Q6. How to use BuzzSumo for SEO?
A. BuzzSumo offers features like discovering and analyzing backlinks, which is beneficial for your content SEO and SERP rankings. You can also search for low-density keywords on BuzzSumo and use them in your content for better rankings.
Q7. What should I look for in BuzzSumo alternatives?
A. Here are some of the core features you should look for in top BuzzSumo alternatives:
Q8. Why should I use BuzzSumo?
A. Using BuzzSumo, you can automate a number of processes like competitor analysis, keyword research, social media management, and much more. If you are looking for advanced features and enhanced usability, check out the BuzzSumo alternatives discussed in this post.
Imagine doing everything manually – keyword research to competitor analysis and tracking social insights – sounds challenging, right? That’s the reason you need a tool to help you with it all.
BuzzSumo is undoubtedly a great tool, but it comes with a hefty price tag.
There are many companies, especially SMEs, that cannot afford it. That’s where BuzzSumo alternatives come to your rescue.
However, every company and brand has its unique requirements.
So, which BuzzSumo alternative will be the best for your team, and why?
Don’t forget to let us know in the comments below.
Disclaimer: This content contains some affiliate links for which we will earn a commission (at no additional cost to you). This is to ensure that we can keep creating free content for you.
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