Digital Marketing

25 Trending BuzzSumo Alternatives You Can Use in 2024

Does BuzzSumo seem too costly? Then you should be looking out for the best BuzzSumo alternatives.

After all, if you could get the same features at a cheaper price from these BuzzSumo alternatives, wouldn’t it be great?

BuzzSumo surely is an impeccable tool in the digital space. With its ability to discover the latest topics and generate content ideas online, you can easily inform your content strategy.

However, BuzzSumo isn’t the most affordable platform out there. In fact, its paid plans start at $199 per month.

That’s where the need for BuzzSumo alternatives arises. These platforms can help you get access to the same features at an affordable price.

So, let’s take a look at them.

Disclaimer: This content contains some affiliate links for which we will earn a commission (at no additional cost to you). This is to ensure that we can keep creating free content for you.

How We Chose the Best BuzzSumo Alternatives

  • Ease of Use and User Interface: Two of the most important factors we have considered when picking the best BuzzSumo alternatives are the user interface and the overall user experience they offer. We have picked platforms with an intuitive interface, easy navigation, and a clear presentation of data and insights.
  • Content Discovery and Research: Given that content discovery and research are BuzzSumo’s strong points, we have picked alternatives that offer a huge database of keywords, content library, AI-powered content research, and recommendations.
  • Feature Set: We have evaluated other features and functionalities offered by the alternative tools apart from content discovery. The best BuzzSumo alternatives provide the core features you need, such as a content calendar, media library, social media publishing, competitor analysis, and data export options.
  • Data Analysis: Our preference is for tools that have robust data analysis capabilities. We have looked for features like sentiment analysis, trend identification, engagement metrics, and audience insights. The tool should provide actionable insights and help you make informed decisions based on the data it provides.
  • Reputation and Reviews: Apart from established independent review platforms, we have looked at what users have to say about the alternatives on social media and online communities.
  • Pricing and Plans: We have considered the affordability and value for money provided by BuzzSumo alternatives. While some tools in our list are free to use, others offer tiered pricing based on usage or feature limitations. This ensures you choose a plan that suits your requirements.

25 Best BuzzSumo Alternatives to Consider in 2024

Image via BuzzSumo

When it comes to choosing one of the best BuzzSumo alternatives, how can you choose the right one?

There are many options out there, and without thorough research, you never know what you're missing out on.

But, here's the deal – we’ve done the job for you and shortlisted the ones packed with top-notch features.

Here are some of the best BuzzSumo alternatives you can consider.

1. ContentStudio

Image via ContentStudio

Did you know, streamlining content marketing can save up to 70 hours per month? Is your team still doing content curation manually? If you still are, it may be time to consider BuzzSumo alternatives like Content Studio.

ContentStudio is a powerful platform that can streamline your content creation and social media marketing process.

It offers content insights, automatic analytics and reporting, a unified social inbox, AI-powered captions, and much more.

Also, guess what?

This BuzzSumo alternative comes with a discovery feature, which continuously suggests the latest topics according to your selected preferences.

Besides, as planning and scheduling your month's content only takes about a couple of hours, your team can be more productive.

Key Features

  • Built-in editorial calendar to plan content and collaborate with your team
  • Track KPIs and measure analytics across multiple channels
  • Auto-sync media library to keep media files and brand creatives in one place
  • Direct Instagram publishing without installing any add-ons
  • Multi-channel composer with an intuitive editor and automatic SEO optimization

Pros

  • AI-generated social captions make publishing easy
  • Brings everything under a single roof
  • Affordable pricing options

Cons

  • Team members not allowed in the Pro plan

Pricing

  • 14-day free trial available
  • Starter: $25 per month
  • Pro: $49 per month
  • Agency: $99 per month

Image via ContentStudio

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: Integrate ContentStudio with Feedly for more seamless social media management

2. Hootsuite

Image via Hootsuite

Quality and quantity go hand in hand when it comes to generating content. If you’re looking for one of the BuzzSumo alternatives that can help you strike a balance between the quality of content you generate and the quality, Hootsuite is a great choice.

With Hootsuite’s social media management platform, you can provide quality content and save major hours. It simplifies content research, content discovery, and the creation of on-brand content.

You're probably wondering, how – right? Here's how.

It offers a composer feature through which you can do content research and easily create high-performing, engaging, and brand-oriented content.

On the other hand, the Bulk Composer of this BuzzSumo alternative allows you to maintain a strong social presence by scheduling all social media posts in advance. You can also analyze and monitor your progress and always stay at the top of your game.

Key Features

  • Access to hassle-free video publishing and media library assets
  • Maximize engagement with tailored publishing guidelines and time frame
  • Avail consistent insights from team members through seamless work collaborations
  • Easy dashboard stream creation to curate and share great content
  • Proofpoint integration to automate screening and analysis

Pros

  • Easy to schedule and publish content
  • Instant discovery of trending content
  • Team collaboration works well

Cons

  • Limited scheduled posts allowed for free accounts

Pricing

There’s a 30-day free trial for the Professional and Team plans.

  • Professional: $99 per month
  • Team: $249 per month
  • Business: $739 per month
  • Enterprise: Contact team

Image via Hootsuite

Tool Level

  • Beginner/Intermediate

Usability

  • Tips and tutorials guide users through the set up and navigation.

Pro Tip: Use Hootsuite’s “Best time to publish” feature to find optimal times for posting.

3. Semrush

Image via Semrush

Maintaining an online presence is an already difficult task on its own without the best BuzzSumo alternatives leading the way.

Semrush is a name far too popular amongst marketers for a reason: As one of the sought-after BuzzSumo alternatives, it helps you find top keywords and search phrases for your website, blog, or other online marketing campaigns.

With over 50 products and tools for search and market research data collected from over 100 countries, you can be sure that you’ll be able to reach your customers with this BuzzSumo alternative.

Semrush is a top online visibility tool for everyone, from brand managers to thousands of digital marketers.

It also provides a single platform where you can compare top-performing competitors' marketing tactics from all perspectives. Take a look at what else makes Semrush one of the top BuzzSumo alternatives.

Key Features

  • Offers competitive keyword analysis
  • Powerful content marketing
  • Daily rank tracking
  • Social media management
  • Paid search campaigns
  • Page grading
  • Content creation and distribution

Pros

  • Great price-to-value ratio
  • Integrates with popular content management platforms like WordPress
  • Offers powerful keyword research and extended media research for all your marketing and social media strategies
  • Offers a free trial

Cons

  • The pricing model can be seen as somewhat expensive
  • May require prior experience to make the most of the tool

Pricing

  • Pro: $129.95 per month
  • Guru: $249.95 per month
  • Business: $449.95 per month

Image via Semrush

Tool Level

  • Beginner

Usability

  • One of the easiest to use tools among BuzzSumo alternatives.

Pro Tip: Use Semrush’s SEO content template feature to get custom SEO recommendations for your website

4. Ahrefs

Image via Ahrefs

Ahrefs is recognized as one of the most powerful BuzzSumo alternatives that go a step further in the content ideation process.

Did you know it has one of the fastest backlink crawlers and has crawled over 12 trillion links?

While BuzzSumo only shows you the most linked and trending content, Ahrefs allows you to check the most-visited pages, backlinks, and so much more.

Apart from the exclusive features like content discovery and content research – there are a number of things Ahrefs has to offer. After all, these features are exactly what you would expect from top BuzzSumo alternatives.

Let’s see what these are.

Key Features

  • Refined search results with advanced operators
  • Rank tracking features
  • In-depth research into a piece of content
  • Discover broken links within seconds
  • Easy assessment of competitor's content marketing strategy

Pros

  • Huge database of keywords
  • Vast backlink database that’s updated regularly
  • Easy keyword research
  • Effective competitive analysis

Cons

  • Limited content optimization tools

Pricing

  • Lite: $99
  • Standard: $199
  • Advanced: $399
  • Enterprise: Custom pricing

Image via Ahrefs

Tool Level

  • Beginner/Intermediate

Usability

  • It can take time to get used to its many features, but there are tutorials to guide users through.

Pro Tip: Use Ahref’s social media bio generator to create personalized and engaging bios

5. Feedly

Image via Feedly

Have you ever seen a feed customized just for you? Well, if you use Feedly, that’s exactly what you’ll get. Feedly is one of the best BuzzSumo alternatives that customizes your feed according to your preferences.

This BuzzSumo alternative works just like any other RSS feed where you can do content discovery, reading, and explore relevant content in your preferred niché.

With it, you can filter engaging content ideas, read desired insights, and keep distracting content at bay.

Like many other alternatives to BuzzSumo, Feedly takes care of social media management, keeping you informed about the mentions and hashtag performance.

From blogs, newsletters to Twitter – you can optimize social media management with insights from all social media channels. What’s more, you can get them delivered directly to your feed.

Just set up Leo, your AI research assistant, and you're good to go!

Key Features

  • Advanced filters for your preferred insights
  • Reads your feed and brings trends that matter to you
  • Ability to share key industry insights with your team with a tap
  • AI assistant is a welcome add-on

Pros

  • Built-in AI research assistant
  • Customized feed information
  • Easy to organize different categories

Cons

  • Lacks advanced features like outreach

Pricing

  • Pro: $6.99
  • Pro+: $8.93
  • Enterprise: Custom plan

Image via Feedly

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: Stay one step ahead of your competition by using Feedly’s AI feature to read and filter cyber threat reports in real time.

6. DrumUp

Image via DrumUp

DrumUp is among the best BuzzSumo alternatives with a clean, easy-to-use interface for managing your brand and social media content.

It helps you increase engagement on your posts and schedules everything automatically so it falls into place without tedious manual publishing.

If there's anything to share, it will create relevant suggestions based on what has been shared before by other people or organizations.

Like other top BuzzSumo alternatives, DrumUp also integrates with all major advertising platforms. This way, you can learn what works best for your target audience and gather quality leads across Facebook, LinkedIn, or Twitter

Key Features

  • New and daily content recommendations
  • Automated repeat scheduling options
  • Has a content library feature
  • Creative emoji and GIF library
  • An auto-post feature linking your website to social media platforms directly

Pros

  • As expected from top BuzzSumo alternatives, this tool significantly minimizes the time spent on content curation
  • DrumUp provides top-quality and authentic content
  • Posts are easily updated
  • Efficient creative content management
  • Supports content sharing with colleagues and networks under the same account
  • One of the BuzzSumo alternatives to offer a free plan

Cons

  • Provides too many keywords that can mess up the content
  • Requires some in-depth knowledge about social media marketing
  • May also generate irrelevant content

Pricing

  • Offers a free 14-day trial
  • Free plan: $0
  • Starter: $15 per month
  • Pro: $39 per month
  • Small Business: $79 per month

Image via DrumUp

Tool Level

  • Beginner

Usability

  • DrumUp has an easy to use interface.

Pro Tip: Use DrumUp to find trending hashtag recommendations related to your niche.

7. Curata

Image via Curata

Curata is an easy-to-use content curation and management tool for marketers, and one of the best BuzzSumo alternatives on our list.

It helps you find relevant content from around the web. You can then share this content with your audience and understand what's working best for your marketing campaigns.

Curata packs a load of features including an editorial calendar to ensure optimum content planning and creation.

What’s more?

For thousands of marketers and companies, Curata is one of the preferred BuzzSumo alternatives to organize and discover new content.

As expected from leading BuzzSumo alternatives, Curata helps you grow leads and revenue with content marketing.

Key Features

  • Content curation, management, and sharing on social media
  • Performance analysis on user search ratings
  • Seamless integration with other marketing tools
  • One of the few BuzzSumo alternatives to offer email marketing features
  • Enables content promotion and automation

Pros

  • Helps build an editorial calendar that aids in tracking timelines
  • Provides accurate information
  • Curata is among the BuzzSumo alternatives that provide excellent customer support
  • Time-efficient tracking and performance analysis for published content

Cons

  • Sometimes provides generalized content
  • Needs more security features

Pricing

  • Curata comes in 4 plans: Intro, Basic, Advanced, Enterprise (Custom pricing). Call customer support for quotes

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: IUse Curata’s crowdsourcing feature to encourage the members of your social media team to contribute more creative ideas to your social media strategy.

8. NinjaOutreach

Image via NinjaOutreach

Finding influencers for your next campaign is difficult without NinjaOutreach, one of the best BuzzSumo alternatives for reaching out to professionals.

With so many people vying for attention, it's hard to find a person who can really make an impact on your target audience.

A tedious way around this problem is by manually filtering through thousands of profiles to find the best influencers.

However, with the right BuzzSumo alternatives, things get easier. NinjaOutreach is a powerful tool that enables you to find business profiles and influencers in a split-second.

All you have to do is type in a keyword and this tool performs a quick search for you.

Key Features

  • Features an all-in-one link backlink building software
  • Built-in influencer CRM
  • Large-scale influencer marketing tools for agencies
  • Automated email campaigns with analytics

Pros

  • Streamlines communication with organized records of customer conversations
  • Can locate top influencers for your social media marketing strategies in minutes, regardless of their location
  • Helps maintain a clean and accurate record of customer contacts

Cons

  • Does not integrate with all social media platforms
  • Contains too many features that feel overwhelming for beginners

Pricing

  • Flex: $149 per month ($49 per month when billed yearly)
  • Silver: $299 per month ($99 per month when billed yearly)
  • Silver Plus: $499 per month ($199 per month when billed yearly)

Image via NinjaOutreach

Tool Level

  • Beginner/Intermediate

Usability

  • The interface can be confusing for beginners.

Pro Tip: Use NinjaOutreach’s email verify to validate influencer’s email addresses before you reach out to them

9. Google Trends

Image via Google Trends

Google Trends made it to our top list of the best BuzzSumo alternatives for a reason.

As one of the free BuzzSumo alternatives, Google Trends displays a series of graphs that show how user search interest changes over time in response to certain events, questions, or topics.

When the number of searches on any topic spikes sharply Google Trends records this in what looks like a graph with several peaks.

This could indicate the start of a new trend or a decline in interest in the search topic, making Google Trends an effective content explorer tool.

Thousands of content and digital marketers use this information to develop fresh content custom-tailored to the target audience.

You can also discover patterns in search terms and topics, such as product searches over time or social media conversations about certain keywords.

A closer look at its features will help you decide if it belongs to the elite class of the top BuzzSumo alternatives.

Off we go.

Key Features

  • Search term comparison
  • Displays keyword/topic use and interest on interactive geographical maps
  • Keyword search/comparison by time and location.
  • Graphical representation of search results

Pros

  • Provides clear insights into trending topics
  • Search results are not limited by geographical boundaries
  • No setup required
  • Excellent customer support

Cons

  • Does not always provide accurate data
  • Some keywords lack enough data to show meaningful results

Pricing

  • Google Trends is absolutely free

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: Use Google Trends to search for what’s trending in a particular location and create location-specific content tailored to your audience’s interests

10. Mention

Image via Mention

Mention is one of the best BuzzSumo alternatives that help you get insights into what people are saying about your brand online.

This can prove quite helpful before planning your content for upcoming campaigns, as well as engaging with customers to grow your brand.

You can connect with your audience across social media and easily publish posts from several channels so that you don't have to juggle between them.

So, if you're looking for the perfect way of monitoring the web and listening in on conversations, Mention may be one of the most suitable BuzzSumo alternatives.

Key Features

  • Powerful social analytics features
  • Keyword targeting and custom reports
  • Flexible and accurate standard alert
  • Content sharing with social communities

Pros

  • This BuzzSumo alternative monitors over 1 billion sources
  • The powerful analytics features provide deeper insights into the performance of your marketing strategies
  • Hassle-free brand mention monitoring in a single space
  • Easy to use

Cons

  • The reports generated are not always accurate or complete
  • Limited features on the lower-priced versions of the product
  • Compared to other BuzzSumo alternatives, this tool is a bit pricier

Pricing

  • Free: $0
  • Solo: $49 per month
  • Pro: $99 per month
  • Pro Plus: $179 per month
  • Company: Contact sales

Image via Mention

Tool Level

  • Beginner

Usability

  • Mention’s simple interface makes it easy to use.

Pro Tip: Use Mention’s monitoring tools to see what people have been saying about your brand from up to 2 years ago.

11. Sprinklr Social

Image via Sprinklr Social

Another tool that makes it to our list of best Buzzsumo alternatives is Sprinklr Social. It is a social media management platform that uses AI and automation to help you run your social media pages like a well oiled machine.

With Sprinklr Social, you don’t have to worry about managing large volumes of conversations on different platforms. It tracks your social media messages and automatically directs them to the concerned parties.

Sprinklr Social is a great alternative to Buzzsumo because it offers social listening insights, just like Buzzsumo does. This helps you closely monitor your competition while keeping track of audience engagement.

Key Features

  • Supports 30+ channels for multiple channel publishing
  • Reporting and analytics tools that deliver AI-powered insights into social media performance
  • Automatic message routing to enable you create a more efficient social media management workflow
  • Allows you to create customizable social media metric

Pros

  • Good customer service
  • Extensive range of integrations

Cons

  • Steep learning curve

Pricing

  • Advanced Plan: $299 per month
  • Enterprise: Custom Pricing

Image via Sprinklr Social

Tool Level

  • Intermediate

Usability

  • Moderately easy to use

Pro Tip: Use Sprinklr Social’s routing feature to direct conversations to your best-suited agents.

12. GetKeywords

Image via GetKeywords

Sometimes, the best BuzzSumo alternatives are the ones that help capture your audience at a local scale. And that's what GetKeywords does.

GetKeywords provides fast, real-time data processing for rapidly changing local markets.

Thousands of businesses are now moving online, meaning that the local market share among competitors is only going to shrink.

With GetKeywords, you can cut a slice of the online market before time runs out. We have featured GetKeywords in the category of top BuzzSumo alternatives because it helps your marketing team find the right keywords.

This helps you ace your digital marketing and social media campaigns.

It offers real-time data analysis, deep keyword search, and audience research to qualify as one of the ideal BuzzSumo alternatives.

Key Features

  • Real-time SERP results analysis
  • Easy access to unlimited keyword suggestions
  • Historical trend analysis allows you to search trends for trends going back to 4 years
  • Features a language filter that helps you find keywords in many languages
  • The built-in location filter allows you to find keywords for your target location

Pros

  • This BuzzSumo alternative displays the competitor's keywords.
  • It is an easy-to-use tool (beginner-friendly)
  • Consumer-friendly prices
  • Requires little to no prior experience

Cons

  • Contains limited features (mostly focuses on keyword research)
  • Lower-end plans limit keyword and SERP analysis

Pricing

  • Free: $0 per month
  • Startup: $39 per month
  • Growth: $49 per month
  • Executive: $69 per month

Image via GetKeywords

Tool Level

  • Beginner

Usability

  • The tool’s simple interface adds to its ease of use.

Pro Tip: Use GetKeywords specialized language filter to search for specific keywords in different languages. Create content around these keywords to get a wider reach.

13. Similarweb

Image via Similarweb

The best BuzzSumo alternatives are built for marketers looking to drive their businesses forward while staying ahead of competitors.

SimilarWeb is a leading traffic research platform that helps businesses drive their traffic by carrying out competitor research.

This BuzzSumo alternative allows marketers to observe competitors' traffic sources and know where their traffic is coming from.

With this, you can easily drive targeted traffic to your own website.

Not only does this software keep tabs on the competition, but it also identifies prospective customers and estimates their value. Naturally, we have included this in our list of the trending BuzzSumo alternatives.

Key Features

  • One of the BuzzSumo alternatives to offer SERP analysis
  • Keyword research tools and keyword tracking.
  • Audience analysis helps identify who is visiting your website
  • YouTube keyword generator
  • Competitor website traffic analysis
  • Accurate data collected over the last 28 days

Pros

  • Provides useful insights on the performance of other websites
  • Generates clear, unbiased, and easy-to-understand metrics
  • This BuzzSumo alternative provides accurate data on customers and competitors
  • Allows businesses to explore market trends and discover new opportunities as well as potential threats

Cons

  • May generate inaccurate data
  • Limited categories for data

Pricing

  • Starter: $149 per month ($125 per month when billed yearly)h
  • Professional: $399 per month ($333 per month when billed yearly)
  • Team: Custom Pricing
  • Enterprise: Custom Pricing

Image via Similarweb

Tool Level

  • Beginner

Usability

  • The intuitive interface makes the tool easy to navigate.

Pro Tip: Leverage Similarweb’s affiliate research tool to find the best performing affiliate partners based on keyword, industry, and level of audience engagement

14. Marketing Miner

Image via Marketing Miner

When it comes to data collection, Marketing Miner is one of the most suitable BuzzSumo alternatives out in the market.

Unlike other BuzzSumo alternatives, Marketing Miner is a data mining tool that offers online marketers an all-in-one platform for analyzing data from different sources.

What else makes Marketing Miner eligible for this category of viable BuzzSumo alternatives? It features four main data mining tools including keyword miners, product miners, domain miners, and URL miners.

This saves time by allowing you to collect all your marketing data from multiple sources under one roof.

With over 45 separate miners, your content marketing strategy can finally enjoy valuable data extracted from multiple sources.

Key Features

  • Not many BuzzSumo alternatives offer competitor analysis like Marketing Miner does
  • Google Analytics integration
  • Keyword rank tracking
  • Product analysis gives you more insight into products
  • Link management
  • Mobile search tracking (reveals where your audience spends the most time)

Pros

  • This BuzzSumo alternative generates tons of content at once
  • Provides all the features you need to improve your rankings
  • Gives detailed insight into your website's current position in the SEO

Cons

  • Can be a bit difficult to use at first
  • Does not have the features for tracking social media mentions

Pricing

  • Minee Free: $0
  • Miner: $29 per month
  • Digger: $59 per month
  • Machine: $99 per month
  • Custom: $13 per month

Image via Marketing Miner

Tool Level

  • Intermediate/Expert

Usability

  • The interface is not user friendly and takes time to master.

Pro Tip: Enable email notifications to get brand mention alerts as soon as they happen.

15. Influence.co

Image via Influence.co

Marketers who focus on influencer marketing look for BuzzSumo alternatives that are effective in supporting and catering to the needs of influencers. These alternatives must be able to support rapid growth by gathering more leads for users in some incredibly little time.

If you are looking for such BuzzSumo alternatives, Influence.co is the solution. The online platform is designed to help content creators and businesses share their work. It’s also one of the largest marketing platforms for influencers.

The open platform allows influencers to showcase their work, learn from relevant influencers, and reach out to brands in the most efficient ways.

All in all, this BuzzSumo alternative provides a unified forum where businesses can interact with influencers and run their run influencer marketing campaigns efficiently.

Key Features 

  • Campaign analytics and planning
  • Influencer tracking
  • Keyword filtering
  • Influencer discovery
  • Influencer relationship management
  • Content management

Pros

  • It is one of the BuzzSumo alternatives to offer a free plan
  • The community-based forum supports influencers' content
  • Makes it easy to connect with people in your network
  • One of the viable alternatives for business owners looking for influencers to promote their brands
  • Responsive customer service

Cons

  • Basic campaign reporting feature
  • The tool may not be ideal for converting prospects

Pricing

  • Business Basics: $0 per month
  • Business Pro: $600 per month

Image via Influence.co

Tool Level

  • Beginner

Usability

  • It is easy to use.

Pro Tip: Create campaigns on Influence.co and let influencers in your niche apply to work with you

16. Vestorly

Image via Vestorly

Vestorly falls in the category of BuzzSumo alternatives that guarantee effective customer relationships for your brand. It achieves this by helping you curate actionable content from multiple sources.

Driven by AI bots, Vestorly automates content curation, content marketing, and content management.

Content engine bots enable you to filter credible sources for your topic and help in creating personalized content.

Content marketing bots enable you to auto stream content across your marketing channels and keep your customers engaged on each social media platform.

That’s not all. The bots have features that enable your team to configure, control, and supervise content, and performance across all accounts.

Key Features

  • AI designed to generate, relevant, credible, and personalized content
  • Content discovery enables you to create up to date content
  • Scheduling and distribution platform for better customer relationships
  • Analytics study customer behaviors and measure performance
  • Content inventory generates content for future use in marketing

Pros

  • One of the BuzzSumo alternatives that have a user-friendly interface
  • Increased customer interactions
  • Reliable customer service

Cons 

  • This BuzzSumo alternative has limited email designs
  • Inability to write own content from time to time

Pricing

  • Free: $0
  • Standard: $49 per month billed annually (or $59 per month billed monthly)
  • Professional: $499 per month billed annually, ($ 599 per month billed monthly)
  • Enterprise: Contact sales for a quotation

Image via Vestorly

Tool Level

  • Beginner

Usability

  • The tool is super easy to use.

Pro Tip: Use Vestorly’s intelligence center to create whitelists and blacklists and filter out the content of your feed based on your preferences

17. Link Assistant

Image via Link Assistant

Link Assistant is one of the BuzzSumo alternatives you need to streamline your link-building workflow.

Finding high-quality links to grow your website can be a hassle. The manual process is not only time-consuming but also less effective. However, Link Assistant’s features will enrich your experience, especially if you are a beginner in SEO and link building.

Link Assistant is part of SEO PowerSuite, a software that supports link building, and management. However, you can purchase Link Assistant as a standalone BuzzSumo alternative.

Besides, you don’t need the complete set of SEO tools, if you plan to only use Link Assistant.

Key Features

  • Link Assistant uses over 5 methods to find link partners, auto submission forms, keyword suggestions, and keyword searches
  • Its filtering feature yields high-quality links
  • Supports email to make it easy to send messages to potential link partners
  • Customizable link directories are easy to manipulate
  • Monitors backlinks to identify link effectiveness

Pros

  • This BuzzSumo alternative generates reports that help you link better
  • Its email feature makes it easy to find partners' contacts and send messages
  • Gives a clear overview of all the link building activities involved

Cons

  • The free trial lacks cloud access
  • Desktop installation is required

Pricing

  • Free: $0
  • Professional: $299 per year
  • Enterprise: $499 per year

Image via SEO PowerSuite

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: Get a full picture of your SEO ranking analysis by using Link Assistant’s mobile rank tracker to track your rankings on both mobile and desktop SERPs

18. Ubersuggest

Image via Ubersuggest

Ubersuggest is one of the best BuzzSumo alternatives for managing multiple websites in one platform.

Do you have more than one website for your business? Ubersuggest provides a project database dashboard that helps organize data based on your websites.

The individual plan supports 1-3 websites, the business plan supports 4-7 websites, and the enterprise plan supports 8+ websites.

Ubersuggest makes it easier to manage all your websites; you easily get to track changes and alerts across all websites from a central location.

Key Features

  • Domain overview provides competitor analysis insights
  • Backlink data helps you keep track of your links and identify link partners
  • Helps generate top-performing content ideas for your site
  • Free keyword suggestion generates over 100 suggestions
  • Site audit reports for quick identification and tracking

Pros

  • This BuzzSumo alternative offers affordable pricing
  • Ability to search multiple keywords
  • Designed for competitive advantage

Cons 

  • Compared to other BuzzSumo alternatives, it doesn’t provide the best keyword suggestions
  • Only provides basic site audit reports

Pricing

  • Offers a 7-day free-trial
  • Individual: $29 per month
  • Business: $49 per month
  • Enterprise plan: $99 per month

Image via Ubersuggest

Tool Level

  • Beginner

Usability

  • The user-friendly interface makes the tool perfect for beginners

Pro Tip: Use Ubersuggest’s content idea feature to generate content tailored to your audience’s preferences

19. HypeAuditor

Image via HypeAuditor

The best BuzzSumo alternatives are designed to take your influencer marketing to the next level.

So far, an increase in social media platforms has led to a rise of influencers, making it difficult to choose genuine ones. With HypeAuditor you need not worry.

HypeAuditor is an all-in-one BuzzSumo alternative for influencer marketing campaigns.

Identifying the most effective influencer for your brand is a tedious but essential process, as influencers have a great impact on your brand image.

HypeAuditor features an AI fraud detection feature that helps identify fake influencers. Doing this ensures that you have authentic numbers only, which in turn, ensures that only accurate data is collected from your campaigns.

Key Features

  • Influencer analytics and discovery filters
  • Campaign management features monitor your influencers' marketing campaigns and campaign KPIs
  • Competitor analysis analyzes competitors' tactics
  • Enhances global market research allowing to explore various markets
  • Media plans make it easier to create campaign strategies and measure campaign performance

Pros

  • This BuzzSumo alternative has a great user-interface
  • Identifies influencers with a high engagement rate
  • Offers a super-rich database with 10M+ profiles to help you discover influencers and over 35 in-depth metrics for deeper analysis

Cons

  • It's more expensive than many BuzzSumo alternatives
  • May delay in generating analytical reports

Pricing

  • Contact sales

Tool Level

  • Beginner/Intermediate

Usability

  • Easy to use

Pro Tip: Use HypeAuditor’s analytics tool to find fake Instagram influencers based on follower growth and engagement rate.

20. Agorapulse

Image via Agorapulse

Agorapulse is a popular social media management tool that works with major platforms such as Linkedin, Facebook, Twitter, Instagram, and YouTube. It is also one of the most suitable BuzzSumo alternatives, offering core services like social publishing, monitoring, reporting, etc.

Some of the features that make Agorapulse one of the best BuzzSumo alternatives include the AI writing assistant and Link in Bio tool.

These features make it easy to create clickable social media content that helps you drive traffic directly from your social media profiles.

Key Features

  • Allows you to synchronize Facebook and Instagram ad comments
  • Uses automation to assign inbox conversations to team members
  • Uses UTM tracking codes to help you gauge the success of your social media campaigns and ROI
  • Integrates with Salesforce and Hubspot CRM
  • Supports real-time collaboration for scheduling, approval, and publishing of social media posts
  • Social media listening features that help you keep track of brand mentions on news websites, blogs, and other social networks.

Pros

  • Intuitive user interface
  • Advanced reporting features

Cons

  • Pricing is per user, which may be expensive for small businesses

Pricing

  • Standard: £69 per month (~$74 per month)
  • Professional: £99 per month (~$106.33 per month)
  • Advanced: £149 per month (~ $160 per month)
  • Custom: Contact sales

Image via Agorapulse

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: Use Agorapulse’s new Pinterest integration feature to schedule pins to schedule pins across different boards and streamline your Pinterest marketing strategy.

21. Scoop.it

Image via Scoop.it

If you are looking for BuzzSumo alternatives that help you research and publish content for your audience, we recommend trying Scoop.it.

As one of the free BuzzSumo alternatives, Scoop.it helps freelancers, small, mid-size, and large enterprises in building a professional brand with top-quality curated content.

Scoop.it makes every article valuable when shared properly, helping people find what they're looking for without spending too much time digging through stored articles.

Let’s now move on to its core features.

Key Features

  • Supports multi-channel marketing and multi-channel campaigns
  • This BuzzSumo alternative offers content management
  • Supports third-party integrations
  • Offers social promotions
  • Engagement tracking

Pros

  • High-quality content discovery
  • Integrates a vital publishing window
  • Delivers content to the preferred audience
  • This BuzzSumo alternative offers customized content hubs
  • Saves time and money

Cons

  • The free version has very limited features
  • In the beginning, it isn’t easy to use. There is a significant learning curve for absolute beginners

Pricing

  • Free: $0
  • Pro: $14.99 per month, billed annually (or $17.99/month paid monthly)
  • Plus: $67 per month billed annually (or $79/month paid monthly)
  • Enterprise: Contact sales

Image via Scoop.it

Tool Level

  • Intermediate/Expert

Usability

  • There is a learning curve involved in using this tool.

Pro Tip: Keep your team members up to date on all content curation progress by using Scoop.it to generate daily or weekly recaps and sending it directly to their emails

22. Sprout Social

Image via Sprout Social

Everybody is on social media these days, but only a handful know how to do social media marketing the right way. With BuzzSumo alternatives like Sprout Social, you can track your campaigns' performance.

As one of the ideal BuzzSumo alternatives, Sprout Social is designed for marketers who find managing multiple brand campaigns challenging.

Sprout Social packs some top-notch integrations that make managing multiple social media accounts and routing messages directly a piece of cake.

You can reply to all the social media messages without switching your social media accounts – and that makes it one of the best BuzzSumo alternatives.

The built-in monitoring feature even lets you keep the mentions and comments in check and stay connected with your followers.

What else makes Sprout Social qualify for this list of top BuzzSumo alternatives? Read on.

Key Features

  • One-stop platform to manage all your social media accounts
  • Discover the latest trends to plan your content strategy
  • Easy to publish content on multiple social platforms
  • Single dashboard for all social media messages
  • Streamline your manual social media tasks and grow your audience

Pros

  • Robust social media analytics reporting
  • Advanced social media scheduling
  • Easy tracking of social media performance

Cons

  • Limited access to social networks

Pricing

  • 30-day free trial available.
  • Standard: $249 per month ($199 per month when billed annually)
  • Professional: $399 per month ($299 per month when billed annually)
  • Advanced: $499 per month ($399 per month when billed annually)
  • Enterprise: Custom Pricing

Image via Sprout Social

Tool Level

  • Beginner

Usability

  • A streamlined interface makes the tool easy to use.

Pro Tip: Your customer care team can use Sprout Social’s sentiment detection feature to identify high priority social media messages and attend to them in time.

23. SocialPilot

Image via SocialPilot

Looking for BuzzSumo alternatives that can make content curation a piece of cake?

Here's SocialPilot for you – a content curation and influencer discovery tool for everyone.

Keeping up with social media platforms is not easy. However, SocialPilot helps you curate the best content and schedule posts easily.

Apart from being one of the most affordable BuzzSumo alternatives, this tool helps you easily share content on social media platforms with a single click.

Here's something you should know – you can even filter the results of the trending content by relevance and time. This makes it one of the best BuzzSumo alternatives.

How amazing is that?

Key Features

  • Search topics based on your geographic location
  • Discover content through Twitter handles
  • Easy to publish content to multiple social platforms
  • Advanced filtering options

Pros

  • Calendar overview makes content tracking simple
  • Ability to manage multiple social accounts
  • Affordable pricing

Cons

  • Automatic posting on Instagram is not available

Pricing

  • Professional: $30 per month ($25.50 per month when billed annually)
  • Small Team: $50 per month ($42.50 per month when billed annually)
  • Agency: $100 per month ($85 per month when billed annually)
  • Agency+: $200 per month ($170 per month when billed annually)

Image via SocialPilot

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: Use Social Pilot’s content library feature as a backup to store all your social media posts

24. Social Animal

Image via Social Animal

Are you looking for the best BuzzSumo alternatives to refine your content strategy?

Whether you run a startup or an established enterprise, Social Animal can get you started on creating top-performing articles and tackling the challenging content marketing journey.

But that’s not all.

As one of the leading alternatives to BuzzSumo, Social Animal also allows you to compare your performance with that of your competitors. This makes it easy to gather insights into their content marketing strategy.

Savvy content marketers know that creating great articles is a rough journey, thanks to the challenging competition across the web.

Well, there’s no hard task for an intuitive content marketing tool like Social Animal.

With its powerful influencer research tools, deep keyword insights, and content curation features, you can rest assured that all your content marketing needs will be taken care of. No wonder then, that this tool features in the list of the top BuzzSumo alternatives.

Key Features

  • AI-powered content marketing
  • Powerful content & social analysis features
  • Built-in social media management
  • Facebook pages analysis and insights
  • Competitor content analysis
  • Deep keyword research

Pros

  • This BuzzSumo alternative aids easy content curation
  • Easy alert set up for essential metrics
  • Cheaper compared to other BuzzSumo alternatives
  • Offers clear, well-organized information
  • Excellent customer support

Cons

  • Sometimes ends up giving no results for keywords
  • Limited keyword details

Pricing

  • Offers a free 14-day trial
  • Blogger: $49 per month ($41 per month when paid annually)
  • Agency: $199 per month ($166 per month when paid annually)
  • Enterprise: $499 per month ($416 per month when paid annually)

Image via Social Animal

Tool Level

  • Beginner

Usability

  • Easy to use

Pro Tip: Use Social Animal to set up key-word based content alerts that will notify you when your competitors post similar content

25. Oktopost

Image via Oktopost

The best BuzzSumo alternatives are those that are specifically designed to meet content marketing needs and social media requirements of B2B businesses.

Equipped with an ROI measurement feature, Oktopost is a handy B2B marketing tool that can take your campaigns to the next level.

It’s easy to see why this tool belongs in the category of top BuzzSumo alternatives. Oktopost is a powerful platform that can maximize content visibility, engage more customers, and help monetize brands.

Apart from an extensive range of features, you can save time using it by streamlining approvals and scheduling posts.

With such a platform at your disposal, achieving your marketing goals seems like a no-brainer.

Key Features

  • Ability to track engagement and social performance of your company
  • Social media content scheduling features
  • Promote social selling with integrated employee advocacy
  • Help your team become more productive with marketing automation

Pros

  • Easy planning and approvals from within the platform
  • Direct integrations with CRM simplify a lot of things

Cons

  • Might not be the best for B2C businesses

Pricing

  • Free demo available.
  • Reach out to them for pricing info.

Tool Level

  • Beginner

Usability

  • The tool is very easy to use.

Pro Tip: Use Oktopost’s Advocacy solution to encourage social advocacy among your employees.

FAQs

Q1. Is BuzzSumo a free tool?

A. Yes, BuzzSumo offers a free plan that comes with limited features. You can make 10 searches per month in this free plan. However, if you wish to utilize it more than that, you’d have to opt for the paid plan.

Q2. What does BuzzSumo cost?

A. BuzzSumo has several price plans for its users to choose from. Apart from the Free Plan, they offer other plans like Pro ($99 per month), Plus ($179 per month), and Large ($299 per month). There is also an Enterprise Plan, but you have to contact the BuzzSumo team to know its pricing details.

Q3. What is BuzzSumo used for?

A. BuzzSumo is an incredible tool and is commonly used to discover the latest keywords, trending content, and monitor a brand's growth. Besides, you can also conduct competitor research and build content strategies as a paying user.

Q4. Are there any free tools like BuzzSumo?

A. There are quite a few BuzzSumo alternatives. Like BuzzSumo, all of these alternatives aren't free of cost, but you can definitely avail of some free trials.

They are:

  • Sprout Social (30-day trial)
  • Hootsuite (Free package with limited features)

Q5. Is BuzzSumo an app?

A. BuzzSumo is not an app but a cloud-based platform where you can ensure the best social engagement strategy for your brand. However, the interface of BuzzSumo is quite smooth, which makes it easy to navigate around from any device.

Q6. How to use BuzzSumo for SEO?

A. BuzzSumo offers features like discovering and analyzing backlinks, which is beneficial for your content SEO and SERP rankings. You can also search for low-density keywords on BuzzSumo and use them in your content for better rankings.

Q7. Who uses BuzzSumo?

A. BuzzSumo is widely used by companies worldwide. Besides companies and popular brands, bloggers and entrepreneurs also commonly use the tool.

Q8. Why should I use BuzzSumo?

A. Using BuzzSumo, you can automate a number of processes like competitor analysis, keyword research, social media management, and much more. If you had to do it manually, it would take days or, maybe, weeks.

Have You Selected Any of the BuzzSumo Alternatives Yet?

Imagine doing everything manually – keyword research to competitor analysis and tracking social insights – sounds challenging, right? That’s the reason you need a tool to help you with it all.

BuzzSumo is undoubtedly a great tool, but it comes with a hefty price tag.

There are many companies, especially SMEs, that cannot afford it. That’s where BuzzSumo alternatives come to your rescue.

However, every company and brand has its unique requirements.

So, which BuzzSumo alternative will be the best for your team, and why?

Don’t forget to let us know in the comments below.

Disclaimer: This content contains some affiliate links for which we will earn a commission (at no additional cost to you). This is to ensure that we can keep creating free content for you.

Gaurav Sharma

Gaurav Sharma is the Founder and CEO of Attrock, a results-driven digital marketing company. Grew an agency from 5-figure to 7-figure revenue in just two years | 10X leads | 2.8X conversions | 300K organic monthly traffic | 5K keywords on page 1. He also contributes to top publications like HuffPost, Adweek, Business2Community, TechCrunch, and more.

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